The time you post your content is a really important factor when it comes to marketing on Twitch. Read more
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If you use Instagram Ads or would like to have an organic brand presence on this network, understanding its metrics is key. It is the only way to keep a pulse on how your campaigns are performing and know what is needed to optimize them, Read more
Instagram, Facebook, TikTok, and Twitter are currently some of the most used social media networks. However, a new player has recently entered the space: BeReal. This social media app is based on the idea of connecting with others by sharing a photo ... Read more
Instagram has reorganized the videos in its app to offer a simpler experience. Instagram TV has been replaced with Instagram video, which merges in-feed videos with IGTV. Despite this change, the options to upload videos to Stories and create Reels a... Read more
LinkedIn metrics provide information about how your LinkedIn Ads are performing. It is essential to keep a pulse on this data to understand if your marketing efforts are yielding profitable results. Read more
When it comes to expanding your business on the Internet, there are many things to consider like choosing your scope of work, what audiences you want to target, the right marketing strategy, the resources you want to invest, etc. If you add the fact ... Read more
Retargeting is based on creating personalized advertising campaigns for users who have previously visited your website or online store. Based on the information you already have about your users, you can employ this strategy to move them further down... Read more
Many companies use Pinterest Ads to promote content and attract users. Recently, Pinterest launched Pinterest Shopping, a tool that allows brands to sell through the social network. Read more
If you are in digital sales, WhatsApp Business is a channel you shouldn't overlook. Read more
Are Instagram Stories part of your brand’s social media strategy? Instagram has over 500 million daily active users (almost half of Instagram's total user base), so they should be! Read more
