Marketing Blog

Marketing Blog

Numerical blog: the latest insights to digital marketing and online advertising.

Tags: Content Marketing By Diana Palau, on 25 May 2021

How to Create Infographics: 6 Great Tools to Get You Started

Infographics are a visual way to provide information quickly and easily. Because of this, they have become an essential element of content marketing. However, creating this type of material can be complicated if you do not have the right tools.Read more

Tags: Content Marketing By Shanon Roberts, on 12 May 2021

How to Promote Your Podcast

Podcasting has exploded both as a content delivery platform and as a means of marketing. There are currently over 2,000,000 podcasts, 48,000,000 episodes and 50% of US households include at least one podcast listener. These numbers are only growing a...Read more

Tags: Content Marketing By Laia Cardona, on 29 Apr 2021

What Is Branded Content? Definition, Advantages & Examples

Branded content is an effective response to an increasingly saturated market. Today, users are constantly overwhelmed with ads and information to the point that many of them resort to solutions such as ad blockers or develop ad blindness.Read more

Tags: Content Marketing By David Tomas, on 07 Apr 2021

How to Start a Podcast for Your Business

Podcasting has exploded in recent years and is one of the most versatile content types available. While podcasts are incredibly popular, the marketplace is still full of opportunities when compared to say, blogging: there are over 600 million blogs a...Read more

Tags: Online Marketing & Digital Marketing, Native Advertising, Social Media & Social Ads, Content Marketing By Laia Cardona, on 01 Aug 2020

How to publish articles in Pulse, the LinkedIn blog!

LinkedIn, the social network for professionals and companies for excellence, has gone a step further with the creation of Pulse, a curious Blogging platform that also acts as a news aggregator, which among other functions, allows all LinkedIn users t...Read more

Tags: Content Marketing By Laia Cardona, on 14 Apr 2020

20 Magic Copywriting Words That Sell in Marketing

In the marketing world, selling and converting are two of the most popular goals for many brands. But that leads us to the age old more

Tags: Content Marketing By Laia Cardona, on 02 Apr 2020

Why Is Content Marketing Important? The Complete Guide

By now, you’ve surely heard at some point the phrase “Content is King”. Far from going out of fashion, content marketing continues to be as important as ever for marketers. In fact, according to a study by DemandMetric, 78% of CMOs believe that custo...Read more

Tags: Content Marketing By Shanon Roberts, on 10 Mar 2020

5 Branded Content Examples

Branded content is all around us, and you may not even realize it. It can be subtle or in your face, a grand scale operation or simple video, and involve multiple moving parts or take place on one medium. Read more

Tags: Content Marketing By Dany Ortiz, on 07 Aug 2019

Benefits of a podcast for your business (+ 4 steps to start)

Is your business looking for a new platform to produce informative content and attract a bigger audience? Your solution is to create a podcast! But what is a podcast? A podcast is a digital audio file that’s made up of a series of episodes made avail...Read more

Tags: Content Marketing, Digital Marketing By Jessica Bubenheim, on 17 Apr 2019

3 approaches to influence with content marketing

Whether in everyday life or in marketing, the power to influence is in demand. But what really influences people? The content marketing method has it's influence through aligning content to a specific buyer persona. This content - whether designed fo...Read more