Have you ever thought about implementing Artificial Intelligence tools in your online store? Or using the AI features offered by marketplaces? If you’ve come across this article, it’s because the answer is yes. Read more
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Shopify Partners is a completely free program for businesses, startups, freelancers, and entrepreneurs who use the Shopify platform and want to generate extra income by contributing their knowledge and skills to the tool or by recommending Shopify to... Read more
The Ansoff Matrix is a sales and marketing strategy used to identify the most suitable path for expanding and growing a business based on the product (new or existing) to be marketed and the market (new or existing) in which it will be marketed. Read more
Dynamic pricing is a digital marketing strategy that involves setting a flexible price conditioned by various parameters or factors such as supply and demand, seasonality, or price limits. Read more
In today's business landscape, establishing an online sales channel is crucial for expanding your reach and connecting with a broader audience of potential customers. Nevertheless, crafting a functional ecommerce platform that provides an optimal sho... Read more
Landing pages for ecommerce are specific pages within a website designed to attract leads (potential customers) from various marketing channels, such as Google ads, newsletters, or social media links. The goal is to encourage these leads to take a sp... Read more
Shopify is one of the most used platforms to create and manage ecommerce, as it has all the necessary tools and functions. In addition, some integrations allow you to extend virtually any of its functionalities. Read more
Did you know that Facebook Marketplace has become one of the most profitable channels for selling products? It provides an alternative for entrepreneurs, SMEs, or any business that wants to boost its sales. But what makes it different from other chan... Read more
More and more companies, regardless of their size, are opting for an online or ecommerce business model. Out of concern for the environment or the desire to save money, among other factors, many are becoming more interested in selling and advertising... Read more
The rise of ecommerce, especially since 2020, has led many brands to create online stores. It has also led to the design of specific marketing campaigns for these types of businesses. However, in order to stand out from the competition, it is importa... Read more
