It's official: TikTok is booming. It has become one of Gen Z’s favorite social networks and it’s only grown in popularity in 2020.Read more
Numerical blog: the latest insights to digital marketing and online advertising.
It's official: TikTok is booming. It has become one of Gen Z’s favorite social networks and it’s only grown in popularity in 2020.Read more
What would become of us digital marketers without our free marketing tools and techniques? They take some of the weight of our shoulders, help us to organize ourselves, to do the best we can with the brands we are managing and generally make our live...Read more
With 50% of people on Instagram following at least one business page, and more than 1 billion monthly active users, it's safe to say Instagram is a massive marketing tool.Read more
We know you’ve heard of influencers, but do you know what a microinfluencer is?Read more
When you think about which channels to use in your marketing strategy, you probably don't immediately think about Reddit. However, this social network has a lot of active users and a limitless number of niches and topics.Read more
If your company is B2B or offers attractive services for professionals, advertising on LinkedIn is the way to go. But when compared to other options, like Facebook Ads, it may seem like there isn’t as much information about LinkedIn advertising.Read more
TikTok is the new kid in town in the social media world. And up until fairly recently, it was thought of as only a Gen Z app. Now, as TikTok is gaining more momentum outside of Gen Z circles, advertisers are beginning to build up their TikTok adverti...Read more
Are Instagram Stories an active part of your brand’s social media strategy? With over 500 million daily active users (aka half Instagram’s total user base), it should be. Read more
Influencer marketing has completely exploded in the last few years. Read more
In a time when most social networks rely on algorithm-based news feeds, do social media posting times still matter?Read more
