Marketing Blog

Marketing Blog

Cyberclick's Marketing Blog offers the latest insights into digital marketing and online advertising, with an eye on numerical data, insider knowledge, and emerging trends.

Tags: Social Media & Social Ads By Laia Cardona, on 24 January 2023

The Biggest Trends in Influencer Marketing in 2023

Many brands use influencer marketing to gain visibility and credibility, with the ultimate goal of increasing sales. As more and more companies are utilizing influencers, it is essential to stay up to date on the latest digital marketing trends in or...Read more

Tags: Social Media & Social Ads By Dany Ortiz, on 4 January 2023

Best Time to Post on TikTok in 2023

It's official: TikTok is booming. It has become a popular social media network among consumers and it is only growing. One of the key ways to improve the engagement of your TikToks is to publish them at the right times. Let's take a look at the best ...Read more

Tags: Social Media & Social Ads By David Tomas, on 1 December 2022

LinkedIn Sponsored Messages: Our Guide to Reaching Your Target Customer

If you use LinkedIn regularly, you’re probably familiar with LinkedIn Ads. LinkedIn Sponsored Messages allow you to directly contact potential customers through one of the most professional platforms.Read more

Tags: Social Media & Social Ads By Chantal India, on 10 November 2022

Branded Content on Instagram: Strategy, Brand Partners & Campaign Launches

Instagram is a very powerful tool for connecting with an engaging and responsive community. According to Instagram data, more than 80% of its users follow some type of brand on the platform.Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 1 November 2022

Social Gaming Marketing: What It Is, Benefits, and Examples of Platforms

Digital marketing offers endless possibilities when it comes to attracting attention for your brand. Did you know that social gaming marketing is one of them? Social games are very popular platforms that offer a lot of possibilities for users to inte...Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 27 October 2022

How to Get On TikTok's FYP, or For You Page

Many brands include TikTok in their marketing strategies. But what do you have to do to appear on the TikTok FYP (For You Page)? In this post, we’ll explain how the TikTok algorithm works and what you can do to gain visibility on this popular social ...Read more

Tags: Social Media & Social Ads By Berta Ventura, on 24 October 2022

How to Create Your Instagram Shop Step by Step

In addition to being one of the most popular social networks, Instagram is also a social shopping tool. It provides a way for companies to connect with their audiences, interact with them, and expand their social media marketing strategy.Read more

Tags: Social Media & Social Ads By Berta Ventura, on 19 October 2022

Social Media Metrics: Which Ones Should You Measure?

Measuring the right digital marketing metrics is fundamental. But there’s so much data at our disposal that it can be difficult to know what to focus on.Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 18 October 2022

5 Things to Consider Before You Advertise on Social Media

Advertising on social networks is one of the best ways for your brand to gain visibility and reach. It could also increase the overall number of leads and conversions. So, what makes a good strategy to advertise on social media? Keep reading to find ...Read more

Tags: Social Media & Social Ads By Berta Ventura, on 17 October 2022

TikTok's Attribution Manager: What is It and How Does It Work?

Attribution models are used to know the route that a user follows before making a purchase. They give us insights on which campaigns are obtaining the best results, allowing us to adjust whats not working. Thanks to TikTok’s new feature, the Attribut...Read more

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