Marketing Blog

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Marketing Blog

Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.

Tags: Influencer Marketing By Clàudia Martínez, on 21 November 2023

What's a Deinfluencer and Why Are They Trending?

Numerous brands have embraced influencer marketing as a strategy to boost brand awareness. Nevertheless, in recent times, the concept of "deinfluencing" has gained popularity. This trend involves critiquing consumerism and specific products or servic...Read more

Tags: Influencer Marketing By Enric Llonch, on 3 October 2023

How to Become a YouTuber: 7 Steps for Success

In the fast-changing world of online media, being a YouTuber has become a real and often profitable job. With the huge growth of social media platforms, YouTube has become a place where anyone who loves creating content can share their special skills...Read more

Tags: Influencer Marketing By David Tomas, on 19 July 2023

Kings League: What Is It and the Keys to Its Marketing Strategy

Kings League is a 7-a-side soccer competition that has become a global phenomenon. The 2023 final drew over 2 million simultaneous viewers, and hundreds of thousands of people watched all the matches that preceded it. What are the keys to its success...Read more

Tags: Influencer Marketing By Gonzalo Anoz, on 28 March 2023

What Is Influencer Generated Content (IGC)?

Influencer Generated Content (IGC) is a rapidly growing trend and is expected to continue to expand in the future. Today, influencers are essential for brands that want to develop a strong social media strategy, specifically in influencer marketing. ...Read more

Tags: Influencer Marketing By Laia Cardona, on 21 February 2023

Key Opinion Leader: Who Are They and What's Their Role in Marketing?

KOLs (Key Opinion Leader) are becoming increasingly important in marketing, and although they are often confused with influencers, there are a few differences between the two. In this article we’re explaining exactly what a KOL is and what role they ...Read more