Marketing Blog

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Marketing Blog

Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.

Tags: Social Media & Social Ads By Enric Llonch, on 23 August 2022

What Is a Shadowban on TikTok? Why It Happens and How to Fix It

A shadowban on TikTok or social media is a silent restriction, when the platform stops showing an account's videos and content (essentially muting you) without notifying or alerting the owner of the account. It can be a total or partial ban, and it w... Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 18 August 2022

Add Yours Sticker on Instagram: How to Use It in Your Campaigns

The Add Yours sticker on Instagram is a popular sticker used in users' stories. It’s a sticker that allows you to create a thread of posts between users and participate in a viral trend. Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 16 August 2022

How to Successfully Create a TikTok Branded Hashtag Challenge

With more than 800 million users, TikTok has become one of the most popular social networks, which has led many brands to include it in their marketing strategies. One of the platform's greatest features is the TikTok Branded Hashtag Challenge. Brand... Read more

Tags: Social Media & Social Ads By David Tomas, on 10 August 2022

LinkedIn for B2B Marketing: How It Can Help Your Company

LinkedIn has more benefits than simply being a professional network where you can showcase your experience and find a job. It has become the perfect platform for companies to boost their B2B marketing strategies. In this article, we'll review how you... Read more

Tags: Social Media & Social Ads By Nerea Boada, on 8 August 2022

Pinterest Analytics: How to Measure Your Strategy in the Platform

If you want to have a presence on Pinterest, it is very important that you use Pinterest Analytics to measure the performance of your organic and paid strategies. Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 1 August 2022

How to Choose the Best Hashtags for TikTok

Competition on TikTok is high. Getting your content to reach a large audience and stand out among competitors is not easy. This is where hashtags can help. Hashtags are keywords identified by the "#" symbol that define the content you are sharing. If... Read more

Tags: Social Media & Social Ads By Berta Ventura, on 28 July 2022

How to Use TikTok to Promote Your Brand

Have you ever thought about advertising on TikTok? Read more

Tags: Social Media & Social Ads By Berta Ventura, on 27 July 2022

Managing Facebook Ads: How to Generate Awareness for Your Brand on the Platform

The term brand awareness refers to the level of notoriety that a brand has among the public. If consumers associate positive values with your company and perceive it as different from the competition, it is a sign that your brand awareness is high. A... Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 26 July 2022

TikTok Analytics Tool: What It Is and How to Interpret TikTok Reports

If you use TikTok to promote your brand, knowing how to interpret the analytics offered by the platform is essential to improve your strategy and achieve your goals. The TikTok analytics tool provides metrics that allow you to improve your social med... Read more

Tags: Social Media & Social Ads By Berta Ventura, on 20 July 2022

The Most Important TikTok Metrics to Monitor

More than two years have passed since TikTok rapidly gained popularity during the pandemic. Now, it has found a place in most companies' digital marketing strategies, but there are still questions about how to measure the success of TikTok campaigns. Read more