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Marketing Blog

Discover the latest trends and updates in digital marketing and sales on Cyberclick's Numerical Blog. Subscribe and stay up to date!

Tags: Digital Marketing By Nerea Boada, on 23 April 2025

Sensory Marketing: Engaging the Senses to Drive Consumer Behavior

Sensory marketing is based on emotional and behavioral strategies aimed at encouraging the purchase of a product or the adoption of a service through stimuli directed at the five senses: sight, hearing, smell, taste, and touch. Read more

Tags: Digital Marketing By Anna Ribas, on 9 April 2025

Disruptive Marketing: What It Is and Key Strategies to Stand Out

Disruptive marketing is a strategy that aims to break away from the norm and go beyond traditional frameworks by introducing new and creative approaches that capture the target audience's attention. Read more

Tags: Digital Marketing By Ester Solsona, on 3 April 2025

Transactional Emails: What They Are, Benefits, and Real-World Examples

A transactional email is automatically sent to a user after they take a specific action on a website or app. These emails provide information related to that action, such as a purchase confirmation, shipment update, newsletter subscription confirmati... Read more

Tags: Digital Marketing By Tanit de Pouplana, on 2 April 2025

Event Marketing: A Guide to Strategies, Types, and Tips

Event marketing is an experiential marketing strategy. It refers to the organization of events to promote products, services, or a brand. The goal of this type of marketing is to help brands interact with customers in a more direct way and to encoura... Read more

Tags: Digital Marketing By Estela Viñarás, on 1 April 2025

How a Growth Partner Drives Business & Marketing Success

A growth partner is a professional or company that specializes in designing business growth strategies. Growth partners help businesses achieve their expansion goals. Read more

Tags: Digital Marketing By Tanit de Pouplana, on 20 March 2025

Brand Collaboration: How Partnerships Are Shaping the Future of Marketing

In today’s hyper-connected world, consumers want authenticity, creativity, and innovation from the brands they love. Traditional marketing methods still have their place, but the real game-changer for many companies lies in the power of brand collabo... Read more

Tags: Digital Marketing By Enric Llonch, on 19 March 2025

How YouTube Shopping Is Revolutionizing Ecommerce

In today’s digital landscape, the line between entertainment and shopping is becoming more and more blurry. YouTube Shopping is one of the main platforms contributing to this phenomenon. The platform is reshaping how brands engage with consumers and ... Read more

Tags: Digital Marketing By Tanit de Pouplana, on 12 March 2025

Understanding the BANI Environment and How to Adapt Effectively

In the marketing, business, economics, and social studies, it is common to analyze the current context we find ourselves in and give it a specific name based on its characteristics. This helps us better understand the reality surrounding us and allow... Read more

Tags: Digital Marketing By David Tomas, on 4 March 2025

Mobile Learning: What It Is and How It Works

Mobile learning, or m-learning, is an educational approach that uses mobile devices and tablets to facilitate access to educational content. This makes learning possible anytime, anywhere. The goal of m-learning is to maximize time efficiency by leve... Read more

Tags: Digital Marketing By Tanit de Pouplana, on 18 February 2025

How to Boost Business with an Effective Brand Awareness Campaign

At Cyberclick, we believe that building a strong, purposeful brand identity is the foundation of business success. In today’s fast-paced digital world, an effective brand awareness campaign is key for standing out, connecting with your audience, and ... Read more