Marketing Blog

Marketing Blog

Cyberclick's Marketing Blog offers the latest insights into digital marketing and online advertising, with an eye on numerical data, insider knowledge, and emerging trends.

Posts by Michelle Bernachi

Content & Inbound Marketing Strategist


Tags: Social Media & Social Ads By Michelle Bernachi, on 1 November 2022

Social Gaming Marketing: What It Is, Benefits, and Examples of Platforms

Digital marketing offers endless possibilities when it comes to attracting attention for your brand. Did you know that social gaming marketing is one of them? Social games are very popular platforms that offer a lot of possibilities for users to inte...Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 27 October 2022

How to Get On TikTok's FYP, or For You Page

Many brands include TikTok in their marketing strategies. But what do you have to do to appear on the TikTok FYP (For You Page)? In this post, we’ll explain how the TikTok algorithm works and what you can do to gain visibility on this popular social ...Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 18 October 2022

5 Things to Consider Before You Advertise on Social Media

Advertising on social networks is one of the best ways for your brand to gain visibility and reach. It could also increase the overall number of leads and conversions. So, what makes a good strategy to advertise on social media? Keep reading to find ...Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 20 September 2022

How to Sell Your Products With TikTok Shopping

In 2021, TikTok Shopping was introduced at the first edition TikTok World Business Showcase, a global event that aims to show companies the functionalities, tools, and opportunities offered by the application.Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 13 September 2022

How to Verify a TikTok Account

TikTok has bceome one of the most popular social media networks over the years. However, its popularity has led to the presence of many fake accounts.Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 18 August 2022

Add Yours Sticker on Instagram: How to Use It in Your Campaigns

The Add Yours sticker on Instagram is a popular sticker used in users' stories. It’s a sticker that allows you to create a thread of posts between users and participate in a viral trend.Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 16 August 2022

How to Successfully Create a TikTok Branded Hashtag Challenge

With more than 800 million users, TikTok has become one of the most popular social networks, which has led many brands to include it in their marketing strategies. One of the platform's greatest features is the TikTok Branded Hashtag Challenge. Brand...Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 1 August 2022

How to Choose the Best Hashtags for TikTok

Competition on TikTok is high. Getting your content to reach a large audience and stand out among competitors is not easy. This is where hashtags can help. Hashtags are keywords identified by the "#" symbol that define the content you are sharing. If...Read more

Tags: SEO & SEM By Michelle Bernachi, on 29 July 2022

The Best Keyword Density Tools to Include in Your SEO Strategy

Keyword density is a term used in SEO to refer to the number of times keywords are repeated within the copy on a web page. Search engines like Google penalize having a high keyword density because it means that the content is not optimized for the us...Read more

Tags: Social Media & Social Ads By Michelle Bernachi, on 26 July 2022

TikTok Analytics Tool: What It Is and How to Interpret TikTok Reports

If you use TikTok to promote your brand, knowing how to interpret the analytics offered by the platform is essential to improve your strategy and achieve your goals. The TikTok analytics tool provides metrics that allow you to improve your social med...Read more

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