Marketing Blog

Marketing Blog

Cyberclick's Marketing Blog offers the latest insights into digital marketing and online advertising, with an eye on numerical data, insider knowledge, and emerging trends.

Tags: Inbound Marketing By David Tomas, on 21 June 2022

How to Use the HubSpot Target Accounts Option to Grow Your Business

If you do account-based inbound marketing, there's one HubSpot feature you can't afford to miss: HubSpot Target Accounts. With it, your marketing and sales teams will have a place to keep track of noteworthy accounts for the company and can quickly f...Read more

Tags: Inbound Marketing By Marina Avilés, on 16 June 2022

Lead Generation Chatbots: Tips for Getting Effective Leads

Chatbots improve aspects like customer service and order management. Did you know that you can also use them to generate leads for marketing?Read more

Tags: Inbound Marketing By Laia Cardona, on 8 June 2022

Educational Content: Its Benefits and Examples

Some marketing teams resist the idea of giving away free content online that holds educational value, for fear of it resulting in less profit. Have you ever found yourself wondering: Why would clients purchase our products and services if we have alr...Read more

Tags: Inbound Marketing By Marina Sala, on 6 June 2022

Inbound Marketing: Types of Lead Generation Forms for Your Web Pages

In any inbound marketing strategy, there must be forms since they are a very valuable source of information. Of course, there are different types of forms depending on the data you want to obtain from your visitors and the objectives you are looking ...Read more

Tags: Inbound Marketing By Laia Cardona, on 26 May 2022

Content Marketing Trends for 2022

Content marketing will be one of the areas that companies invest in the most in the next few years. However, as technology and consumer habits evolve, the way content is created will also have to change.Read more

Tags: Inbound Marketing By Laia Cardona, on 3 May 2022

Best HubSpot Certifications: Top 5 Most Recommended Courses

Earning a HubSpot Certification is a fantastic way to grow your marketing knowledge and show others you’re up to date with industry trends. HubSpot is a leader in inbound marketing and sales software and has designed courses that are easily accessibl...Read more

Tags: Inbound Marketing By Helena Alcoverro, on 12 April 2022

How to Create a Content Pyramid for Your Marketing Strategy

For your marketing plan to be effective, you a strategic approach that outlines what type of content you are going to create and why.Read more

Tags: Inbound Marketing By Dany Ortiz, on 29 March 2022

How to Use Online Surveying to Qualify Leads

Including online surveys in your lead generation strategy allows you to accomplish two objectives at the same time: getting to know your audience's feedback and preferences and obtaining valuable customer data that can help you optimize your marketin...Read more

Tags: Inbound Marketing By Oier Gil, on 21 February 2022

Examples of Calls to Action to Include in Your Inbound Marketing Strategy

The call to action or CTA is an essential component of any inbound marketing strategy. It is what nudges a user to perform a certain action. It is in the form of a button or link with striking and compelling text that encourages the user to click on ...Read more

Tags: Inbound Marketing By Marina Sala, on 7 February 2022

What Is Inbound Marketing: Examples, Definition, Strategy

What is inbound marketing? It is a marketing method based on providing the right content at the right time for your users. The end goal is to increase sales and organically attract more people to your business. It's non-disruptive and doesn't interru...Read more

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