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English Blog

Numerical blog: the latest insights to digital marketing and online advertising.

Tags: Inbound Marketing By David Tomas, on 02 Mar 2021

Lead Tracking: How to Get It Right and Drive Sales

Generating leads is a crucial step in any inbound marketing strategy. It’s only the beginning, however, in nurturing leads into paying customers. And that process requires tracking and guiding your leads each step of the way. Read more

Tags: Inbound Marketing By Laia Cardona, on 18 Feb 2021

Best HubSpot Certifications: Top 5 Most Recommended Courses

Earning a HubSpot Certification is a fantastic way to grow your marketing knowledge and show others you’re up to date with industry trends. HubSpot is a leader in inbound marketing and sales software and has developed their courses as part of their H...Read more

Tags: Inbound Marketing By Oier Gil, on 10 Feb 2021

What is a Webinar and How to Use it in Your Marketing Strategy?

Webinars have become a key piece in many inbound marketing strategies. With more online activity than ever before, webinars can be excellent lead generators for brands and provide more value for users. Read more

Tags: Inbound Marketing By Helena Alcoverro, on 02 Feb 2021

How to Create a Free ChatBot in HubSpot: Step by Step

In the past few years chatbots have become immensely popular. In fact, statistics indicate that by the end of last year 80% of companies were using chatbots and 50% were planning to invest more in chatbots moving forward. This automated method of cus...Read more

Tags: Inbound Marketing By Dany Ortiz, on 27 Jan 2021

2021 Inbound Marketing Trends

It's easy to see that Covid-19 and the ensuing safety lockdowns and confinement periods have disrupted almost every aspect about life that we know. With more people than ever staying home, more users have turned to content to take their time. Because...Read more

Tags: Inbound Marketing By Helena Alcoverro, on 05 Jan 2021

What is the Inbound Marketing Funnel?

Inbound marketing has become the go to sales process for many brands online. Traditional sales models are eschewed for a less-intrusive process where leads are guided rather than prodded. Most people these days research products online before they bu...Read more

Tags: Inbound Marketing By Shanon Roberts, on 23 Oct 2020

How to Build a HubSpot Lead Nurturing Workflow, Step by Step [VIDEO]

Lead Nurturing is an essential tactic within an Inbound Marketing campaign.Read more

Tags: Inbound Marketing By Laia Cardona, on 22 Oct 2020

Inbound Marketing Content For Every Stage of The Sales Funnel

Inbound marketing and content marketing have always gone hand in hand.Read more

Tags: Inbound Marketing By Laia Cardona, on 01 Sep 2020

Pillar Pages and Topic Clusters: Examples and Strategy [+video]

For years and years, inbound marketing and SEO strategies have been based around individual keywords. But user behavior and the way search engines work are constantly changing, and the result is that we have to rethink the way we organize our content...Read more

Tags: Inbound Marketing By Shanon Roberts, on 10 Jul 2020

3 Buyer Persona Examples

Buyer personas are an essential tool in any inbound marketing strategy. They help you understand your ideal customer, what they’re looking for, and how you can best interact with them. Read more