Marketing Blog

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Marketing Blog

Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.

Tags: Inbound Marketing, Email Marketing, Strategy By Dany Ortiz, on 27 June 2024

15 Best Practices for Email Marketing to Stay Out of the Spam Folder 

Are you frustrated that your email marketing campaigns are landing in your audience’s spam folders? Rest assured, you have the power to change that. Read more

Tags: Inbound Marketing By David Tomas, on 15 May 2024

What Is Lead Nurturing? 12 Tactics to Increase Sales

Lead nurturing is the process of guiding leads, or prospective customers, through the conversion funnel by using the right communication at the right time. While lead nurturing can involve a lot of processes and setup, at its core, it is about making... Read more

Tags: Inbound Marketing, Data Science By Pere Munar, on 29 February 2024

Optimizing Your Inbound Marketing with a Dashboard

A dashboard visually displays key metrics and KPIs crucial for achieving objectives in inbound marketing. But why is it important, and how can it be made truly useful? Read more

Tags: Inbound Marketing By Diana Palau, on 7 February 2024

International Inbound Marketing Strategies to Expand Your Business

International inbound marketing is a methodology that involves attracting foreign users to purchase your products and services by generating valuable content tailored to their needs, tastes, and preferences. Read more

Tags: Inbound Marketing By Helena Alcoverro, on 1 February 2024

Marketing Myopia: What It Is and How to Avoid It

Marketing myopia is a condition where marketing strategies excessively focus on promoting the brand's products or services, neglecting customer needs and prioritizing short-term gains over long-term benefits. Read more

Tags: Inbound Marketing By Helena Alcoverro, on 23 January 2024

Top Inbound Marketing Trends for 2024

The essence of inbound marketing lies in creating valuable content to engage and convert clients. Traditionally, content creation has relied on human writers, supplemented by various information sources. However, the landscape is evolving with the ad... Read more

Tags: Inbound Marketing By Dany Ortiz, on 17 November 2023

20 Inbound Marketing Examples for Companies of All Sizes

To design an effective inbound marketing strategy, it's helpful to gain inspiration from examples and success stories of other brands. Read more

Tags: Inbound Marketing By Laia Cardona, on 7 November 2023

Inbound Marketing for Telecommunications: Connecting with Customers

Inbound marketing is a commercial method that consists of attracting customers using content of value that will be of interest to the potential customer. Unlike outbound marketing, which uses more invasive and direct techniques, inbound marketing aim... Read more

Tags: Inbound Marketing By Enric Llonch, on 18 October 2023

How to Upload a Video to YouTube

In the digital era, social media platforms have become an integral part of our lives. Among these platforms, YouTube is a popular choice for sharing and discovering videos. Whether you're a budding content creator or someone who wants to share a pers... Read more

Tags: Inbound Marketing By Shanon Roberts, on 13 October 2023

3 Buyer Persona Examples and 3 Main Steps to Creating Them

Buyer personas are an essential tool in any inbound marketing strategy. They help you understand your ideal customer, what they’re looking for, and how you can best interact with them. Read more