Numerical blog: the latest insights to digital marketing and online advertising.
With so many platforms and communication channels available these days, it can be difficult to organize and manage all your marketing activities in a way that gives you the best possible return on your investment. You need to manage what happens, whe...Read more
If you use LinkedIn as part of your social media strategy, you've probably wondered when is the best time to post. The day and the time you post can mean the difference between a piece of content going viral or the same content going virtually unnoti...Read more
Social networks have become a fundamental part of any marketing strategy. They are also one of the best tools a company or brand has to gain visibility, generate web traffic, and communicate with its audience. However, even though visibility on socia...Read more
Conversion rate optimization (CRO) is one of the most effective strategies for converting existing web traffic into paying customers, and it should form an integral part of your marketing plan. After all, what is the point of promoting your website i...Read more
LinkedIn is the ideal social network for B2B marketing. Because it is focused exclusively on professionals, it is one of the best places to find contacts that can lead to new business opportunities. Yet when it comes to social media marketing, Linked...Read more
In digital marketing it is essential to stay up to date with new tools and to make the most of every opportunity to connect with your target market. Because of this, we are going to talk about a very effective strategy, trigger marketing, which is cl...Read more
Lead scoring is not a one-size-fits-all system. Each company has its own uniquely designed scoring strategy that fits their particular objectives and targets. Even with the inherently individual nature of predictive lead scoring, it is beneficial to ...Read more
The terms small and medium-sized enterprises (SMEs) and small and medium-sized businesses (SMBs) can be difficult to characterize because each country has its own definition of what counts as an SME or SMB. Sometimes the industry that the company wor...Read more
Customer pain points are one of the most important things for a brand to investigate. People buy to solve a problem, increase their happiness, or both. Everyone has problems, questions, and issues that they would like to solve, so consumers turn to p...Read more
In an increasingly competitive environment, emotional marketing can make the difference between the success or failure of a brand.Read more
