Marketing Blog

Marketing Blog

Numerical blog: the latest insights to digital marketing and online advertising.

Tags: Strategy By Estela Viñarás, on 17 Sep 2021

Network Marketing: What It Is and How It Works

Network marketing is a marketing strategy that has been around for many years and is based on the distribution and sale of products through individuals. For brands, network marketing can be a great way to leverage the power of word of mouth and save ...Read more

Tags: Strategy By Pep Canals, on 15 Sep 2021

What Is SERP in Digital Marketing?

I’m sure you are already aware of the importance of incorporating SEO in your digital marketing strategy, but are you clear on the importance of SERP in your content creation?Read more

Tags: Strategy By Shanon Roberts, on 10 Sep 2021

RevOps: What Is It?

RevOps, short for Revenue Operations, is quickly gaining traction among companies seeking to amplify their earning potential while streamlining their internal operations. Still, there seems to be quite a bit of uncertainty about what RevOps is and ho...Read more

Tags: Strategy By Ester Solsona, on 08 Sep 2021

Brand Strategy: What It Is and Why It’s Important

The brand you design as part of your overall marketing plan has the power to make or break your business. It is the public face of your business, and the identity you create has a direct impact on your reputation. Without a clear and unified brand st...Read more

Tags: Strategy By Dany Ortiz, on 27 Aug 2021

How Does Omnichannel Marketing Work?

You’ve probably heard the term omnichannel marketing being thrown around in the marketing world, but do you actually know what it means? It tends to be confused with multichannel marketing, and though they do have many similarities, they do two diffe...Read more

Tags: Strategy By Kelly Rogan, on 24 Aug 2021

What Is a KPI in Your Marketing Strategy

Even if you don't know what a KPI is, you've probably heard of this term more than once. It stands for Key Performance Indicator. One of the great achievements of digital marketing over traditional marketing is its ability to quantify and measure all...Read more

Tags: Strategy By Laia Cardona, on 16 Aug 2021

Market Segmentation: Definition and Effective Strategies

If you try to reach everyone with your marketing, chances are you won't really reach anyone. We live in a very competitive environment, and what delights one group of consumers may leave another completely indifferent. If you want to get your message...Read more

Tags: Strategy By David Tomas, on 10 Aug 2021

Personal Branding: How to Do It Well

In the past, branding was something that was exclusively associated with businesses. The term would conjure up images of McDonald’s, Apple, or Coca-Cola. These days, with the right branding and marketing strategy, anyone can be a successful brand. Read more

Tags: Strategy By Chantal India, on 28 Jul 2021

What Is a Workflow?

With so many platforms and communication channels available these days, it can be difficult to organize and manage all your marketing activities in a way that gives you the best possible return on your investment. You need to manage what happens, whe...Read more

Tags: Strategy By Anna Ribas, on 19 Jul 2021

The Best Time to Post on LinkedIn

If you use LinkedIn as part of your social media marketing strategy, you've probably wondered when is the best time to post. The day and the time you post can mean the difference between a piece of content going viral or the same content going virtua...Read more