Marketing Blog

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Marketing Blog

Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.

Tags: Video Marketing By Enric Llonch, on 5 December 2023

AI in Video Marketing: Strategies and Tools

Artificial Intelligence is not the future of video marketing, it is the present! The fact is, more and more video editing tools are including AI and companies are increasingly using AI in digital marketing. Although its use is more common in areas su... Read more

Tags: Video Marketing By Enric Llonch, on 15 November 2023

Product Videos: Showcase Your Brand's Innovation and Increase Sales

Product videos are a type of content widely used within video marketing strategies, especially since consumer habits have changed and online shopping has increased. This has led brands to come up with ways to show their products in eye-catching and a... Read more

Tags: Video Marketing By Jorge Vergara, on 2 November 2023

Product Placement on Netflix: 5 Examples

Netflix has become one of the largest sources of entertainment for consumers today and although this platform doesn't currently offer advertising slots, it is expected to experiment with adding a lower-priced, ads-supported plan option to its offerin... Read more

Tags: Video Marketing By Enric Llonch, on 26 October 2023

Addressable TV: What It Is and How It Works

Addressable TV is a relatively new form of television advertising where advertisers are able to target video ads to specific households during regularly scheduled TV programs. Households are selectively segmented by geography, behavior, or demographi... Read more

Tags: Video Marketing By Enric Llonch, on 20 July 2023

The 10 Best AI Video Generators

Artificial intelligence and machine learning are revolutionizing the world of video marketing. You can now create high-quality videos in minutes with AI video creation tools. Read more

Tags: Video Marketing By Enric Llonch, on 9 November 2022

3 Ways to Monetize Your YouTube Videos in 2023

Video marketing has become a favorite form of expression for millions of creators and an important source of revenue for them. Over the past three years, YouTube has paid more than $50 billion to creators, artists, and media companies on its platform... Read more

Tags: Video Marketing By Clàudia Martínez, on 11 May 2022

2022 Video Marketing Trends

In 2022, video marketing is more essential than ever. 86% of companies use video advertising as part of their digital marketing strategy, and 80% of global internet traffic this year will come from downloading and viewing audiovisual content. Read more

Tags: Video Marketing By Enric Llonch, on 6 April 2022

The 10 Best Tools to Create a Video Tutorial

A video tutorial is a very popular type of content within video marketing, as it allows brands to provide a lot of value in an effective way. It is not necessary to have video editing knowledge to make them since there are numerous tools that can mak... Read more

Tags: Video Marketing By Laia Cardona, on 10 February 2022

Personalizing Your Video Marketing Strategy: Advantages and Examples

Marketers have long known that personalization is key to improving results, but did you know that you can also apply it to your video marketing strategy? Read more

Tags: Video Marketing By Enric Llonch, on 8 February 2022

How to Use Video Storytelling in Your Marketing Strategy

In a world dominated by the Internet, the demand for digital and visual content has grown exponentially. Marketing has become more competitive, and many companies are always looking for new techniques to stand out. Because of this, a compelling story... Read more