If you’re looking to produce quick, high-quality videos without a full production team, Google’s Veo 2 might have caught your eye. Veo 2 creates short clips from text prompts using advanced machine learning. Read more
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In this day and age, TikTok, Instagram Reels, and YouTube Shorts are the places where many audiences hang out, get inspired, and make buying decisions. But not every marketing team has time to turn a 40-minute webinar or podcast into a short, scroll-... Read more
Monetizing a YouTube channel in 2024 offers multiple revenue streams, ranging from ad earnings on Watch Pages and Shorts, audience contributions such as Super Thanks and Super Stickers, and revenue from YouTube Premium subscriptions. Each monetizatio... Read more
Artificial Intelligence is not the future of video marketing, it is the present! The fact is, more and more video editing tools are including AI and companies are increasingly using AI in digital marketing. Although its use is more common in areas su... Read more
Product videos are a type of content widely used within video marketing strategies, especially since consumer habits have changed and online shopping has increased. This has led brands to come up with ways to show their products in eye-catching and a... Read more
Netflix has become one of the largest sources of entertainment for consumers today and although this platform doesn't currently offer advertising slots, it is expected to experiment with adding a lower-priced, ads-supported plan option to its offerin... Read more
Addressable TV is a relatively new form of television advertising where advertisers are able to target video ads to specific households during regularly scheduled TV programs. Households are selectively segmented by geography, behavior, or demographi... Read more
Artificial intelligence and machine learning are revolutionizing the world of video marketing. You can now create high-quality videos in minutes with AI video creation tools. Read more
In 2022, video marketing is more essential than ever. 86% of companies use video advertising as part of their digital marketing strategy, and 80% of global internet traffic this year will come from downloading and viewing audiovisual content. Read more
A video tutorial is a very popular type of content within video marketing, as it allows brands to provide a lot of value in an effective way. It is not necessary to have video editing knowledge to make them since there are numerous tools that can mak... Read more
