SEO on Instagram is a technique that involves optimizing your content and profile to appear as high as possible in search results. Read more
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Where would we be without free marketing tools and techniques? They make marketing more accessible, help you organize your online presence, and generally make your life a lot easier by saving you time, money, and resources. Read more
Although there are studies that say that the use of cell phones should be limited to two hours a day, it is estimated that the average is almost five hours and that about half of that time is spent on social media. This has led Instagram to have a ne... Read more
With 50% of people on Instagram following at least one business page and more than 1.5 billion monthly active users, it's safe to say Instagram is a massive marketing tool, which 72% of businesses say is important for their marketing strategy. That b... Read more
Instagram, aside from being one of the most popular social networks and a platform that enables companies to connect with their audience, increase visibility, and foster interaction, also serves as a social shopping tool. Read more
Back in 2020, BeReal burst onto the scene with a mission to restore the naturalness and authenticity that social networks seemed to have lost. But, as expected, when competition arises, the leader takes action. In the case of Instagram, they rolled o... Read more
Instagram giveaways are a great, effective way to increase engagement with your customers and social media followers and create excitement around your brand. But, it takes more than just a random giveaway prize to make a successful giveaway strategy.... Read more
By now, you are most likely already more than familiar with Instagram Reels, a format that was launched to compete with TikTok. The question today is how can we go viral by using this feature, and use it to help grow our presence on social media. Alt... Read more
Instagram Story ads can be an incredibly valuable marketing tool when used the right way. Aside from being a great platform for connecting with new audiences and generating leads, they can also help you sway potential customers and incentivize them t... Read more
Instagram’s algorithm is a hot topic in 2021. In fact, Instagram has just begun a campaign to demystify how the app works and how you’re served content. Algorithms are nothing new to Instagram, but there are some recent updates that you should know a... Read more