Marketing Blog

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Marketing Blog

Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.

Tags: Facebook By Berta Ventura, on 17 October 2023

AI for Facebook Ads: How to Use It to Get Great Results

Artificial Intelligence has made significant advancements in recent years. Nowadays, predictive AI can be a valuable asset for your marketing team, particularly in the realm of Facebook advertising. It not only aids in making more informed decisions ... Read more

Tags: Facebook By Berta Ventura, on 5 January 2023

How to Create a New Facebook Account Step by Step

Creating a Facebook or Meta account is the first step to being able to create Facebook Ads and promote your brand. In this guide, we'll show you how to create your account step by step, and set up all your options to get the most out of it. Let's jum... Read more

Tags: Facebook By Berta Ventura, on 8 December 2022

Facebook Attribution: The Models and How They Work

Attribution marketing consists of analyzing and determining the channels customers have interacted with that have influenced their purchase decisions. Consumers interact with different online and offline touchpoints before making a purchase. Therefor... Read more

Tags: Facebook By Chantal India, on 8 November 2021

What's Facebook Business Manager and How Can It Help Your Business?

If you use Facebook or Facebook Ads as a part of your brand's marketing strategy, managing pages and ad accounts from your personal profile is not the best option. To collaborate as a team in a professional way and protect your privacy, you need Face... Read more

Tags: Facebook By Diana Palau, on 26 August 2021

Facebook Ads Manager App: What It Is & How to Set It Up

When Facebook rolled out its Ads Manager App back in 2015, the advertising world changed for the better. With roughly 2.9 billion active Facebook users worldwide, this platform offers a quick, effective, one-stop shop for creating ads and managing th... Read more

Tags: Facebook By Chantal India, on 10 December 2020

The 5 Types of Facebook Ads: How to Choose the Right Ad Format

Facebook ads have evolved from simple clickable images to full on multimedia experiences. With all of the options available, it can sometimes be challenging to pick the one that best fits your marketing objective. A single ad, or a combination of mul... Read more

Tags: Facebook By Chantal India, on 13 October 2020

How to Run Facebook Ads: Step by Step Guide to Creating Ads

Facebook ads are one of the best options for social media advertising. Advertising on Facebook means you can create integrated campaigns on both Facebook and Instagram, all one a single platform. Read more

Tags: Facebook By Shanon Roberts, on 11 August 2020

10 Tips to Increase Facebook Page Engagement

If you’ve been in the world of social media marketing, specifically Facebook marketing, then you may know that organic branded Facebook page engagement has been steadily declining since 2017. In fact, in 2019, branded page’s only reached out 5,50% of... Read more

Tags: Facebook By Shanon Roberts, on 30 July 2020

Facebook Groups for Business: How to Use Groups For Marketing

If you’ve been on Facebook recently, then you’ll understand the power of Facebook groups. Facebook groups have brought about a new resurgence of use of the social media platform, despite finding itself in the spotlight due to new scandals and news re... Read more

Tags: Facebook By Clàudia Martínez, on 8 July 2020

Facebook Live: What is it and How to use it

In recent years, live videos on social media have become a favorite format among users, and Facebook has led this trend. Its streaming platform, Facebook Live, offers brands a very powerful tool to generate engagement and connect with their audience.... Read more