Do you need inspiration for your next Facebook Ads campaign? Well, you’ve come to the right place! Read more
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The hashtag, which refers to the # symbol, is used to mark topics on social networks. Although its function can be somewhat confusing, it boosts the visibility of posts and makes them more easily discoverable for users searching for certain topics. Read more
Social media is an integral aspect of any company’s digital marketing strategy. That’s why it’s so important to regularly conduct a social media audit to see what’s working well and what isn’t. An audit can help you establish your strengths and weakn... Read more
Staying informed on the latest social media trends and platforms is fundamental in digital marketing. By observing the digital presence of other brands, you can draw conclusions about what works and what doesn't and apply this knowledge to your marke... Read more
Keeping up with digital marketing trends is a fundamental part of any marketer's job, as the industry is constantly evolving. To help you stay informed, we've compiled the most useful social media trends for 2022. Read more
Rebranding is an important marketing strategy. Perhaps the most recent example of a company rebranding is Facebook. Facebook changed its name to Meta on October 28, 2021. Its CEO, Mark Zuckerberg, announced this rebrand at Connect 2021, Facebook's an... Read more
The Facebook Pixel Helper is a free Google Chrome extension that helps you find out if your Facebook pixel code is working correctly. It can be a great tool for those who use Facebook for digital marketing and advertising purposes. To get the most fr... Read more
An increasingly popular form of social media marketing involves the creation of custom audiences so that ads are targeted at the right audiences. This helps brands identify and reach relevant markets. It can also serve as a great tool for enhancing e... Read more
The community manager is a common position in the world of digital marketing. Their role is essential for a good relationship between brand and its followers, but it has undergone a lot of evolution since this position was created. Because of this, w... Read more
If you're marketing on Instagram, it's essential to track your stats. Luckily, this platform makes it very easy for you, since you can consult a lot of useful information through Instagram Insights. All you need is a business or content creator accou... Read more