Creator Search Insight is a tool on TikTok that provides content creators and brands with information about the terms users are searching for on the platform. Read more
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Meme marketing is a type of marketing strategy that utilizes memes to capture the audience's attention, create closeness with users, and serve as a comedic resource to boost interaction on the channels where they are published. Read more
Out of Phone is TikTok's solution designed for brands advertising on the social platform to extend beyond mobile screens and launch their campaigns on digital screens in various environments such as cinemas, restaurants, airports, and more. In essenc... Read more
Did you know that you can use Artificial Intelligence on social networks like TikTok to help you improve the results of your strategies on these platforms? In this article, we are going to tell you about all the AI tools you can use to boost your pre... Read more
Until now, any brand that wanted to advertise through TikTok had two options. They could contact TikTokers and reach an agreement to have them advertise their brand's products or services, or the brand could create their own content and advertise thr... Read more
Hopefully by now you’re familiar with BeReal, the social network with a very different outlook on social media. It attempts to displace the perfection and unreality projected by social networks by allowing its users to share more improvised and unedi... Read more
Creating an online community is important for brands because it provides insight into what an audience thinks about a company, the products or services it offers, and the customer experience. These communities can easily be created on social media an... Read more
When was the last time you went more than a few hours without checking your phone? Whether it's a message from WhatsApp, your favorite brand’s latest tweet, or breaking news from your favorite digital newspaper, as consumers, we want to make sure we ... Read more
Experiential marketing is a great strategy to get consumers interested in your brand. As you’ve probably guessed, experiential marketing is exactly what it says on the tin: it’s about marketing an experience. A powerful tool in your marketing plan, i... Read more
Creating a user generated content marketing strategy is a proven method for building brand awareness, boosting social credibility, and growing revenues. It can either be an organic process started by your customers, or a built in strategy that you’ve... Read more