Today, we’re diving into B2B and B2C marketing—what they are, their benefits, and some real-world examples. Knowing the difference between these two is key to building effective marketing strategies and setting yourself up for success. Here’s why. Read more
Discover the latest trends and updates in digital marketing and sales on Cyberclick's Numerical Blog. Subscribe and stay up to date!
A consumer society is a social and economic model in which the acquisition of goods and services becomes the central focus of daily life and the economic system. It also serves as a symbol of status and success. To sustain the constant flow of purcha... Read more
A digital audit is an inspection carried out by experts to identify growth opportunities within a digital strategy. This analysis evaluates digital practices, strategies, and outcomes a business has implemented, with the objective of identifying pote... Read more
A brand ambassador is, in a nutshell, the human face of your brand. They perform online and offline actions that represent and promote your company in a positive way, and they serve to build trust and credibility among existing and potential customer... Read more
Affiliate marketing is a reward-based process in which brands (sometimes called creators) pay out a commission to an affiliate, a business or individual for promoting their products. This could be simply sending traffic to the brand’s site or generat... Read more
In the ever-evolving landscape of digital marketing, staying ahead of the competition means exploring innovative tools and strategies. One game-changing tool is meta search engines. In marketing, leveraging meta search engines can unlock new opportun... Read more
Sometimes digital marketing can feel a bit like fortune-telling. What is really going on in your consumers’ minds and what can you do to make them notice our brand? Read more
The conversion rate refers to the percentage of people who have visited your website and completed an action you consider a conversion, and is pretty much the Holy Grail of digital marketing. The act of increasing this conversion rate is often called... Read more
In the digital world, having an effective online marketing strategy is more important than ever. Although having an ecommerce website can be a valuable asset, an online marketplace can be a great alternative, especially if you are a small business ow... Read more
Should you create a push or pull strategy? This is an important decision in digital marketing. Read more
