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Marketing Blog

Discover the latest trends and updates in digital marketing and sales on Cyberclick's Numerical Blog. Subscribe and stay up to date!

Tags: Email Marketing By Laia Cardona, on 17 January 2024

Hard Bounce: Definition, Causes and Recommendations to Prevent It

Encountering a hard bounce is quite common in an email marketing strategy. But what is it, and how can hard bounce be avoided? Read more

Tags: SEO & SEM By Laia Cardona, on 16 January 2024

The Most Important SEO Trends for 2024

SEO helps you to gain visibility online and increase your authority as a brand. However, it can also be a big headache, especially at the beginning as it's a strategy with medium to long term results. Be that as it may, it is something you need to un... Read more

Tags: Social Media & Social Ads By Dany Ortiz, on 12 January 2024

Best Time to Post on TikTok in 2024

If you're making an effort to be on TikTok, you're probably looking for ways to make your content and account as successful as possible. And while the actual content you're publishing will be the key to any social media strategy, publishing that cont... Read more

Tags: Digital Marketing By Pere Munar, on 10 January 2024

Deciphering B2G: Definition and Operations

While much is said about the relationships companies establish with consumers or other businesses, there are also companies that need to market themselves to attract the attention of administrations and public entities. To capture the interest of the... Read more

Tags: Digital Marketing By Estela Viñarás, on 9 January 2024

The Diderot Effect: Boosting Sales Through Consumer Behavior Insights

The fields of psychology, specifically neuroscience, and marketing are closely intertwined. To a significant extent, they have converged into a term known as neuromarketing—a branch that analyzes and studies mental processes and human behavior when m... Read more

Tags: Digital Marketing By Laia Cardona, on 4 January 2024

Topical Authority: Purpose, Measurement, and Applications

Have you heard of the term topical authority? It often isn't as well-known as other elements involved in improving your website's search engine ranking. Nevertheless, let's take look at what this is and how you can integrate it into your content stra... Read more

Tags: Digital Advertising By Marina Sala, on 3 January 2024

Advertising Cost of Sales (ACOS) in Digital Advertising Explained

Every brand allocates a specific portion of its annual budget to advertising. It is essential to have metrics that enable the analysis of campaigns to determine their profitability, such as ACOS (Advertising Cost of Sales). But what exactly is ACOS, ... Read more

Tags: Branding By Diana Palau, on 2 January 2024

Brand Ambassador Programs: Best Practices and Inspiring Success Stories

A brand ambassador is an individual who embodies the corporate image of a company. This entails conveying the same values and ideas as the brand or, at the very least, compatibility, as the audience will directly associate their messages with the bra... Read more

Tags: Artificial intelligence By Héctor Borrás, on 28 December 2023

IT and Development Trends for 2024

Development and IT trends evolve annually, making it crucial for both companies and developers to stay updated on the latest developments. This ensures better decision-making and meeting customer demands effectively. At Cyberclick, we aim to simplify... Read more

Tags: Ecommerce By David Tomas, on 27 December 2023

Google’s Grow My Store: What Is It and How To Use It in Your Ecommerce

In today's business landscape, establishing an online sales channel is crucial for expanding your reach and connecting with a broader audience of potential customers. Nevertheless, crafting a functional ecommerce platform that provides an optimal sho... Read more