By Héctor Borrás, on 25 July 2024
Claude 3 is the latest version of the Artificial Intelligence model called Claude, which was unveiled to the public in March 2024. It was developed by the company Anthropic and, although it is unknown to much of the public, it has become the most powerful AI of the moment according to the Chatbot Arena ranking.
In fact, as we write these lines, Claude 3 is ahead in this ranking even of GPT-4, the most advanced AI model behind the famous conventional chat developed by OpenAI, ChatGPT. However, GPT-5 will be released soon and it remains to be seen if the leadership will change again.
The most curious thing of all is that Anthropic was founded by former OpenAI employees, making the rivalry even more interesting.
But setting aside the competition, in this article, we want to introduce you to this Artificial Intelligence in greater depth so you can see all it is capable of. Additionally, we will tell you how you can integrate it into your business or work methodology.
How Does Claude 3 Work?
To use Claude 3, you first need to know how to access its various functionalities and features. It is as easy as creating an account on Anthropic's website. But there are two options:
- Create an account on Claude 3 to use its conversational Artificial Intelligence.
- Create an account on Claude 3 to use the Claude API. It is designed for developers.
In this case, we will focus on the first option. Therefore, if you are interested, you can register at this link.
Once you have created your account with new credentials or through your Google account, you will be asked to enter your phone number and date of birth. Then, you will receive a verification code on your mobile phone that you must enter on the next screen. And then you can start using the tool!
But first, the Artificial Intelligence will ask for your name to offer you a more personalized experience and inform you about some things you need to keep in mind.
After completing this introductory part, you will see the main chat page looking like this.
We encourage you, once you are inside Claude, to try making requests in its text bar just like with any other conversational Artificial Intelligence tool. Here is an example.
The Different Plans of Claude 3
When you register with Claude, you will immediately have access to its free plan. However, once inside, you can upgrade by purchasing one of its paid plans.
Below we explain in more detail its different service packages.
- A free plan with limited features: It allows you to have conversations with the Artificial Intelligence, both on its web version and on iOS. However, there is a message limit you cannot exceed within a time frame. After that interval, you can use the tool again with the same limit.
You can also upload images and documents (as we did in the previous example).
In this version, you will have access at all times to the Claude 3 Sonnet variant, a model that combines performance and speed to perform tasks efficiently.
We will talk more about the different variants of Claude 3 in the next section so you can better understand what we are referring to.
- The Pro paid plan: Costs $20 per month per person, and in this case, you will have access to the Opus variant, the most intelligent model ideal for more complex tasks.
Additionally, other advantages include having priority access to the tool during high traffic peaks and being among the first to try new features.
- The Team paid plan: Similar to the Pro plan but designed for groups and work teams. It costs $30 per person per month and offers everything the previous plan does, plus priority access to new features for teams.
Claude 3 Variants
As we mentioned earlier, there are different versions or models of Claude 3. Claude 3 is not a specific model but rather a family of models. Each one is designed to be used for a specific purpose and to support different workloads.
This is how the company has managed to create an adaptable Artificial Intelligence for different businesses, professionals, and contexts. In short, this makes the AI very flexible.
Next, we will delve into them so you know their characteristics.
Haiku
It is the simplest variant and is designed to perform very basic tasks with precision, agility, and without consuming many resources in the process.
In terms of code generation, its capabilities cannot match those of its sisters, but it performs excellently in writing.
The most curious thing about this model is that, of all, it is the least likely to refuse to answer a question posed by the user that seems dangerous but actually isn't.
In previous versions like Claude 2.1, this scenario was more common due to a lack of contextual understanding and considering that real harm could occur by responding, even when that was not the case.
Sonnet
It is the intermediate version that seeks a balance between its two companions. It has almost the same capabilities as Opus (the most powerful version), but without needing as many resources. This allows Sonnet to integrate into a wider variety of environments.
Opus
This is the model that has managed to surpass ChatGPT. It is the most powerful version of Claude with a high level of intelligence and adaptability, capable of handling very complex tasks.
It has a very high conversational level with great coherence and can tackle any type of content. Additionally, it can also fix and generate code in different languages. It is even capable of analyzing data and automating tasks.
Use Cases of Claude 3
Next, we want to show you some of the functions this Artificial Intelligence is capable of so you can evaluate if it can be useful in your daily work as a company or as an independent professional.
Text Generation
Of course, one of Claude 3's main functions as a good conversational Artificial Intelligence is text generation, both creative and informative.
If you need a base text to create your social media copy or blog articles, it can be a great idea to rely on a tool like this. It is also a very good resource if you want to improve texts you have written yourself.
Obviously, you can also use it to write emails, product descriptions, ads, press releases, etc.
One of its uses even includes text extraction from an image. For example, imagine you want to transcribe some handwritten notes, you can do it with Claude 3 with just one click.
Data Analysis
This Artificial Intelligence has several capabilities in this field. But it's better if it explains it itself, right? We asked about it and this is what it replied. Of course, as Claude reminds us, we always have to look over the data ourselves and not fully rely on the AI.
Code Generation
As you can see in the image, with a simple photograph, the AI tool can create code from just an image. It even provides explanations for each part for better understanding.
But you don't need an image, you can also ask a written question about code generation and wait for its response.
Explanation of Mathematical Equations
You can also show Claude 3 an image of a mathematical equation or enter it with your keyboard for it to explain its use or solve it.
This can be very useful for junior marketing analysts who are starting to use different formulas in their daily work.
Idea and Strategy Generation
Like many other Artificial Intelligences, Claude 3 is also very useful for marketing or content strategists to get ideas and organize different actions. You can use it to create a first version of a content calendar or to get innovative ideas for your next campaign.
What Are the Differences Between Claude and Other Artificial Intelligences?
What sets Claude apart from other AIs is the effort its developers have put into achieving a technology that follows human values and interests. What does this mean? Primarily, that the AI model is guided by ethics so that its responses and functions always aim for a beneficial purpose for humans.
Additionally, the company is also investing many resources and efforts in achieving a responsible, transparent, and trustworthy AI capable of detecting its own dangers and taking measures to eliminate them.
Anthropic's goal is for its technology to be safe and not to be used for malicious purposes or that could have negative consequences for people. Therefore, it has also been developed to offer more than just an answer to the questions it is asked, providing advice or guidance in its responses that can positively help society.
