One of the most common arguments from decision-makers about social ads campaigns is that “social networks don't sell.” But this excuse is old news! There are some items that actually sell very well on social media. The IAB Spain social media study of... Read more
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A well-thought-out social media plan is crucial to the success of any brand’s social media marketing. Establishing a solid social media marketing plan allows you to gauge how effective your posts are, and measure them against your overall digital mar... Read more
TikTok is the new kid on the block in the world of social media marketing, and marketers are starting to pay attention. In just a short amount of time, this social network has managed to reach over 500 million users… and, if you're not a Gen Z-er or ... Read more
As a social media manager or social media strategist, you are tasked with designing a successful social media strategy for your brand or company. Developing a great social media plan can make or break your digital marketing plan’s objectives, so it’s... Read more
Promoting your products through your online store is the key to any great marketing strategy because it helps get your business in front of new audiences and re-engage customers. Read more
The best thing about social media is that you get a large number of channels to use. When you use such a cross platform for your business marketing purpose, you automatically increase the chances of getting a large number of traffic towards your busi... Read more
You are probably aware of the massive popularity of social media networking platforms among the public. Like most entrepreneurs, you may be wondering whether to use this trend as a marketing strategy. Taking such a step can be instrumental in helping... Read more
Social media today, have become routine use in everyday life. Whether it's checking out Whatsapp notifications in the morning, using Instagram to upload a story at noon. The average person will spend more than five years of their lives using social m... Read more
Snapchat is here and here to stay. More and more marketers are launching advertising strategies for Snapchat. If your brand is primarily targeted at a young audience, you most likely have quite a lot to gain by joining them, but this app is so differ... Read more
When the time comes to invest your digital advertising budget, the where is just as or even more important than the how much. To get the best results, you need to be in the places where your target audience spends most time. Want to know how? We anal... Read more
