Marketing Blog

Marketing Blog

Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.

Posts by Shanon Roberts

International Digital Marketing Strategist

Tags: Digital Marketing By Shanon Roberts, on 8 March 2023

Color Psychology in Marketing and Branding

If you believe that brands use colors just to improve their aesthetics, you are certainly missing some amazing marketing and branding strategies.Read more

Tags: Content Marketing By Shanon Roberts, on 2 February 2023

Microblogging: What It Is and How to Use It

In order to rank in search engines and to carry out inbound marketing actions, many brands have a blog with content that can be useful and interesting for their target audience. However, taking into account that more and more users prefer to get info...Read more

Tags: Online Marketing & Digital Marketing By Shanon Roberts, on 17 January 2023

What Is Web3.0? How It Works, Examples, and the Future

The Internet has not always been as we know it. Being able to write a question in a forum, interact on social networks, and share photos and videos are real novelties.The Internet has gone through several stages and is continually evolving. In its ea...Read more

Tags: Digital Marketing By Shanon Roberts, on 13 July 2022

2020 Digital Marketing Trends [+free ebook]

2020 is finally here! That means it’s time to check out the top digital marketing trends of 2020 and prepare for what’s to come.Read more

Tags: Online Marketing & Digital Marketing By Shanon Roberts, on 8 March 2022

Location-Based Marketing: What It Is and How It Works

One of the clearest examples of how cutting edge technology can be applied in marketing is the use of customer location. Practically any company can take advantage of this to become more visible online and impact potential customers with greater prec...Read more

Tags: Strategy By Shanon Roberts, on 28 February 2022

International Marketing: Strategies, Examples, and Tips

In today’s marketplaces, global business and international marketing have never been easier. With so many options and tools online, brands can expand their operations into new nations and reach untapped markets. Read more

Tags: Native Advertising By Shanon Roberts, on 21 February 2022

7 Best Examples of Native Advertising

Native advertising is all around though you may not even realize it! This style of digital advertising is a completely unique format because it combines advertising with content. Read more

Tags: Marketing Viral By Shanon Roberts, on 17 February 2022

Viral Marketing Examples: Great Campaigns and Their Effects

Viral marketing seems like magic for marketers. It’s an organic, insanely rapid way to spread awareness about a brand, product, or service, yet the chances of creating viral content are very slim.Read more

Tags: Online Marketing & Digital Marketing By Shanon Roberts, on 26 January 2022

Chatbot Marketing: What You Need to Know

Chatbot marketing is an increasingly popular digital marketing strategy that can help you facilitate customer communication and improve you customer service levels. It involves using chat programs to automatically generate conversations with potentia...Read more

Tags: Online Sales By Shanon Roberts, on 10 January 2022

What Is Shopify and How Does it Work?

If you're thinking of launching an ecommerce, you might be wondering how to create your online store. If you're not sure where to start, we're here to tell you everything you need to know about a popular Content Management System (CMS) in marketing w...Read more

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