Marketing Blog

Marketing Blog

Cyberclick's Marketing Blog offers the latest insights into digital marketing and online advertising, with an eye on numerical data, insider knowledge, and emerging trends.

Posts by Oier Gil

Social Media and Inbound Marketing Strategist at Cyberclick

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Tags: Online Sales By Oier Gil, on 20 April 2022

Spin Selling: What It Is and How to Apply It

Brands must innovate to increase sales and stand out from the competition. One of the most widely used methods to achieve this is called spin selling.Read more

Tags: Online Sales By Oier Gil, on 4 March 2022

The 7 Keys to Landing Prospective Customers

If you use the inbound marketing methodology, you know that one of the biggest factors for success is reaching the right people to let them know about your products and services.Read more

Tags: Inbound Marketing By Oier Gil, on 21 February 2022

Examples of Calls to Action to Include in Your Inbound Marketing Strategy

The call to action or CTA is an essential component of any inbound marketing strategy. It is what nudges a user to perform a certain action. It is in the form of a button or link with striking and compelling text that encourages the user to click on ...Read more

Tags: Instagram By Oier Gil, on 11 February 2022

15 Exciting Instagram Trends to Keep Track of in 2022

With 50% of people on Instagram following at least one business page and more than 1 billion monthly active users, it's safe to say Instagram is a massive marketing tool.Read more

Tags: Branding By Oier Gil, on 1 November 2021

What Is Branding?

Branding and brand management are important topics in the marketing sector. Having vision of what your brand conveys will make it so much easier for you to plan a coherent marketing strategy to achieve the desired results.Read more

Tags: Branding By Oier Gil, on 21 September 2021

What Is Brand Awareness?

Implementing an effective digital marketing strategy is vital for creating brand awareness. It can help consumers get to know your brand, develop trust and loyalty, and create positive associations with your products or services.Read more

Tags: Inbound Marketing By Oier Gil, on 10 February 2021

What is a Webinar and How to Use it in Your Marketing Strategy?

Webinars have become a key piece in many inbound marketing strategies. With more online activity than ever before, webinars can be excellent lead generators for brands and provide more value for users. Read more

Tags: Instagram By Oier Gil, on 3 February 2021

Instagram Bio: How to Stand Out and 10 Examples

We all know how much first impressions matter. Like it or not, we’re programmed to decide whether we like something extremely quickly and for reasons not always obvious, even to ourselves. And the same applies to your Instagram account. With Instagra...Read more

Tags: SEO & SEM By Oier Gil, on 1 October 2020

What is Keyword Research?

Keyword research is a fundamental step of any SEO strategy or PPC campaign. We’ll explain what it is, how to apply it to your brand, and what tools you can use.Read more

Tags: Social Media & Social Ads By Oier Gil, on 14 October 2019

How to Develop a Social Media Management Strategy (Advanced Level)

As a social media manager or social media strategist, you are tasked with designing a successful social media strategy for your brand or company. Developing a great social media plan can make or break your digital marketing plan’s objectives, so it’s...Read more

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