Geomarketing is a specialized form of marketing that harnesses geographic and customer movement data to deepen understanding and craft more impactful strategies. Read more
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Interactive Voice Response (IVR) is a technology that assists users and customers over the phone. Read more
Social CRM, or Social Customer Relationship Management, refers to the integration of social media channels into traditional customer relationship management (CRM) strategies and processes. It's a business strategy designed to engage customers through... Read more
A subdomain is a prefix added to your main domain name, creating a secondary part of your primary website. It's essentially a way to organize and navigate different sections of your site, and can be helpful in your overall digital marketing strategy.... Read more
Do you know that humans process an image up to 60,000 times faster than text? And that we retain only 10% of the information we hear, 20% of what we read, but 80% of what we see? Perhaps that's why visual posts on the internet are the most successful... Read more
Neuromarketing is the interdisciplinary practice that blends elements of marketing, psychology, and neuroscience to explore how the human brain reacts to advertising and branding messages. Scientific tools and experiments are used in a controlled set... Read more
Amazon Q is a conversational chatbot developed by Amazon using Artificial Intelligence, specifically designed for professional and business purposes and integrated into Amazon Web Services (AWS). The developers aim to assist business professionals, i... Read more
A one pager is a document designed to provide concise, clear, and direct information about a product or service, a project, or a company. True to its name, it has a maximum length of one page. Read more
A vanity URL, also known as a personalized URL, is a shortened and improved version of a website's address. Generally, these URLs are designed to mirror the brand name, aiming to enhance memorability and shareability. Read more
Product-led growth (PLG) is a marketing and business strategy centered around making the product and its value the primary driver of the business. It emphasizes using the product itself as a source of revenue, focusing on customer acquisition, retent... Read more
