Shopify Partners is a completely free program for businesses, startups, freelancers, and entrepreneurs who use the Shopify platform and want to generate extra income by contributing their knowledge and skills to the tool or by recommending Shopify to... Read more
Google Gemini is an AI-powered tool that serves as an alternative conversational system to ChatGPT. This means that interaction with Google Gemini (formerly called Bard) occurs through messages. But, how can you get the most out of this tool and how ... Read more
Interactive Voice Response (IVR) is a technology that assists users and customers over the phone. Read more
Creating a lead generation campaign using TikTok ads can be a powerful way to use social ads to gather contact information from potential customers directly on the platform. Similar to other platforms such as Meta Ads, TikTok Ads also offers lead gen... Read more
By Tanit de Pouplana, on 21 March 2024
Interactive Newsletters: Tips, Tools, and Creation Strategies
The newsletter is a key element within an email marketing strategy, as it allows you to convey a message to many people quickly and relatively easily. Read more
The generation, publication, and distribution of content have proven to be highly effective for companies in consistently generating leads and increasing brand recognition. In the competitive market, especially in certain sectors, digital marketing s... Read more
When we talk about HubSpot properties, we refer to the key information stored about customers on the platform. Some properties are automatically filled in by HubSpot, while others need to be completed by the company. There are default properties (som... Read more
A digital marketing consultant is a professional tasked with advising companies on enhancing their digital marketing strategies, boosting their online business promotion, and effectively reaching potential customers. In essence, they conduct a compre... Read more
Many companies employ the SPIV program as a means to incentivize their sales and marketing teams. This strategy is primarily aimed at boosting sales. However, what exactly is SPIV in sales, and how does it work? Read more
Landing pages for ecommerce are specific pages within a website designed to attract leads (potential customers) from various marketing channels, such as Google ads, newsletters, or social media links. The goal is to encourage these leads to take a sp... Read more
