Core to each viral technique is giving each user a clear incentive to share your marketing content quickly. We’re exploring how each technique has proven to be a fun way to for users to spread content virally. These proven viral marketing campaigns i... Read more
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There’s been a lot of buzz around artificial intelligence in recent years and surely that’s not going to change any time soon. As technology evolves, we’re reaching new heights of artificial intelligence systems capable of more human customer interac... Read more
No matter what kind of business you’re in, the majority of your customers in today’s world are going to find you online. And that’s why your approach to digital marketing--how you present yourself, as well as how you communicate and entice potential ... Read more
Twitter Audience Platform (TAP) is a Twitter tool that allows advertisers to significantly amplify the reach of their Twitter Ads, as the ads are displayed across an external network of mobile apps. All this, without ever losing sight of the advanced... Read more
Engagement is one of the most important terms in marketing. Read more
Tags:
Online Marketing & Digital Marketing,
Digital Advertising,
Digital Marketing
By Jessica Bubenheim, on 29 November 2017
Blockchain Basics for Marketing & Advertising
In 2008 we were first presented with cryptocurrency Bitcoin. Over the years, what’s really gotten attention globally, is the unique technology behind it, Blockchain. The potential of Blockchain has become an important conversation topic in the tech c... Read more
Tags:
Online Marketing & Digital Marketing,
Digital Marketing
By Jessica Bubenheim, on 2 August 2017
Authenticity in Brand & Marketing
Marketers on top of their game have learned to thrive in the age of VUCA. The age of volatility, uncertainty, complexity, and ambiguity prompts an increasingly competitive environment. Read more
If you are up to date with all the B2B marketing news, you will most likely have already heard of Account Based Marketing or ABM. It is one of the most revolutionary B2B tools to have come around in a while, and we believe it will have great impact o... Read more
2016 is the year apps takeover. As Google begins to include information located inside application in their search engine results, more and more brands begin to join the movement and create their own mobile apps. For your brand to be able to benefit ... Read more
Gestures, postures, tics… our body language is unique, and says a lot about us, which is why traditional “door to door” sales people have always known how to use it to make a sale. These subtle clues tell us which arguments are best to use in each si... Read more
