Marketing Blog

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Marketing Blog

Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.

Tags: Online Sales By Héctor Borrás, on 30 March 2022

The Top ERP Systems for Your Ecommerce

As your ecommerce grows, you need to consider effective ways to organize your work processes. One very efficient way to do this is to use an ERP. Read more

Tags: Online Sales By Nerea Boada, on 10 March 2022

Subscription Model in Marketing: What It Is and 10 Types

Customer loyalty is a fundamental part of any company's marketing strategy since keeping customers satisfied and retaining them is much easier and less costly than acquiring new ones. Read more

Tags: Online Sales By Oier Gil, on 4 March 2022

The 7 Keys to Landing Prospective Customers

If you use the inbound marketing methodology, you know that one of the biggest factors for success is reaching the right people to let them know about your products and services. Read more

Tags: Online Sales By Marina Sala, on 1 February 2022

Headless Commerce: What Is It?

Ecommerce has gone through a number of transformations over the past few years. This is primarily due to the fast-changing nature of modern advertising tools and technology. One such change is the increasing number of companies who are now opting for... Read more

Tags: Online Sales By Marina Sala, on 25 January 2022

What Is Upselling? Definition, Examples and Tips.

Upselling is a marketing strategy that focuses on persuading prospective customers to purchase higher value products or upgrade a product or a service. It is a powerful and effective marketing technique where you target prospects who are already will... Read more

Tags: Online Sales By Marina Sala, on 12 January 2022

Customer Success: What Is It?

Many companies are beginning to see the value of incorporating customer success into their overall marketing plan. This is because creating connections and improving the customer experience have become increasingly important for brands over the past ... Read more

Tags: Online Sales By Shanon Roberts, on 10 January 2022

What Is Shopify and How Does it Work?

If you're thinking of launching an ecommerce, you might be wondering how to create your online store. If you're not sure where to start, we're here to tell you everything you need to know about a popular Content Management System (CMS) in marketing w... Read more

Tags: Online Sales By David Tomas, on 16 December 2021

Creating a Sales Funnel: What You Need to Know

Creating a sales funnel is an essential part of a marketing strategy. It plays an important role in generating conversions, because this tool accompanies users from the first contact they have with your brand all the way to when they make a purchase ... Read more

Tags: Online Sales By Marina Sala, on 2 November 2021

What’s Customer Lifetime Value?

Customer Lifetime Value (CLV) is a key marketing metric used to measure how valuable a customer is to your company. Rather than focusing on individual transactions, CLV aims to track the entire customer journey with your brand. This enables you to ma... Read more

Tags: Online Sales By Marina Sala, on 21 October 2021

Lead Qualification: What It Is and How to Classify Your Leads

Generating leads is a basic marketing objective for most companies, but not all leads are the same. Some of them are practically ready to buy, while others are "false leads" that you will never be able to convert into customers. Having a good lead qu... Read more