Undecided customers can make it really difficult to craft effective customer loyalty marketing strategies. You have probably encountered these types of customers on more than one occasion, and no matter how hard you tried, you could never get them to... Read more
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In the aftermath of the pandemic, e-commerce has skyrocketed. Most brands that have a large e-commerce presence are seeing great results for their business. E-commerce measurement metrics allow you to understand how your online store is performing an... Read more
HubSpot Sales Hub is a must-have tool for inbound marketers. Its different modules allow you to centralize contact information and sales opportunities and organize the different aspects of your inbound marketing strategy. Read more
Digital advertising has experienced a boom in recent years with the rise of ecommerce. Many companies have launched or expanded their online store, and this means that they have to manage their catalog on different sites such as the company page, Ama... Read more
Brands must innovate to increase sales and stand out from the competition. One of the most widely used methods to achieve this is called spin selling. Read more
As your ecommerce grows, you need to consider effective ways to organize your work processes. One very efficient way to do this is to use an ERP. Read more
Customer loyalty is a fundamental part of any company's marketing strategy since keeping customers satisfied and retaining them is much easier and less costly than acquiring new ones. Read more
If you use the inbound marketing methodology, you know that one of the biggest factors for success is reaching the right people to let them know about your products and services. Read more
Ecommerce has gone through a number of transformations over the past few years. This is primarily due to the fast-changing nature of modern advertising tools and technology. One such change is the increasing number of companies who are now opting for... Read more
Upselling is a marketing strategy that focuses on persuading prospective customers to purchase higher value products or upgrade a product or a service. It is a powerful and effective marketing technique where you target prospects who are already will... Read more