In marketing, we continually analyze the phases or cycles that customers go through in order to adapt our strategies to them and offer them what they need. Read more
Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.
In marketing, knowing the cart abandonment rate of your ecommece business could give you clues about how successful the purchase process is. To understand it, all you need to know is the number of visitors who have added at least one product to the c... Read more
To market effectively, it is essential to identify the different phases that customers go through in order to tailor marketing strategies and segmentation to reach the right person at the right time. Read more
Are you wondering what a freemium business model in marketing is? It is the name of a model based on offering a product or service for free but offers extra features as part of a paid subscription. Read more
Undecided customers can make it really difficult to craft effective customer loyalty marketing strategies. You have probably encountered these types of customers on more than one occasion, and no matter how hard you tried, you could never get them to... Read more
In the aftermath of the pandemic, e-commerce has skyrocketed. Most brands that have a large e-commerce presence are seeing great results for their business. E-commerce measurement metrics allow you to understand how your online store is performing an... Read more
HubSpot Sales Hub is a must-have tool for inbound marketers. Its different modules allow you to centralize contact information and sales opportunities and organize the different aspects of your inbound marketing strategy. Read more
Digital advertising has experienced a boom in recent years with the rise of ecommerce. Many companies have launched or expanded their online store, and this means that they have to manage their catalog on different sites such as the company page, Ama... Read more
Brands must innovate to increase sales and stand out from the competition. One of the most widely used methods to achieve this is called spin selling. Read more
As your ecommerce grows, you need to consider effective ways to organize your work processes. One very efficient way to do this is to use an ERP. Read more
