Nobody's perfect, but in the world of ecommerce, every detail matters. That’s why it’s crucial to regularly review your online store to make sure everything runs smoothly and fix any issues that might arise. Read more
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Repricing is a pricing strategy commonly used in the e-commerce and marketplace sectors. It involves dynamically and automatically adjusting the prices of products based on a variety of factors. The goal of this strategy is to remain competitive and ... Read more
A consumer society is a social and economic model in which the acquisition of goods and services becomes the central focus of daily life and the economic system. It also serves as a symbol of status and success. To sustain the constant flow of purcha... Read more
A digital audit is an inspection carried out by experts to identify growth opportunities within a digital strategy. This analysis evaluates digital practices, strategies, and outcomes a business has implemented, with the objective of identifying pote... Read more
A CRM tool has become essential across all business sectors, both for sales and marketing teams. Its wide range of functionalities that streamline and improve customer relationships have made CRM a must for companies looking to boost their businesses... Read more
Staying up-to-date with digital marketing trends is essential for a successful strategy or campaign, especially in the areas of branding, design, and UX. In this article, we explain what to expect in 2025 regarding branding, design, and UX, as everyt... Read more
As we start 2025, the world of SEO continues to evolve. While some fundamentals remain constant—Google still dominates global search, except in markets like Russia and China, where Yandex and Baidu lead—emerging trends are reshaping how businesses ap... Read more
When it comes to shopping, everyone turns to Google at some point—whether to research products or sellers, compare prices, read reviews, or explore other options. This is why digital marketing and advertising trends always revolve around this giant. ... Read more
As we move into 2025, social media continues to evolve at an astonishing pace, offering new ways for brands to engage with their audiences. From advanced AI tools to more interactive experiences, here are the social media trends to watch in 2025 that... Read more
As digital advertising evolves, 2025 promises to bring even more innovations and challenges for marketers. From advanced AI-driven campaign optimization to immersive advertising experiences, social platforms are becoming increasingly sophisticated, w... Read more