Numerical blog: the latest insights to digital marketing and online advertising.
Search engine marketing will radically change in the coming years, especially the way campaign results will be measured, since most browsers are eliminating cookies. To offer a new solution to the advertising sector, Google has launched the Privacy S...Read more
Introduced in 2019, Google Discovery Ads have become one of the most impactful and engaging forms of search engine marketing today. As people browse and scroll, rather than search or query, Google has developed a way to reach audiences using custom c...Read more
One of the most important things to do before you start a SEM or Google Ads campaign is to conduct keyword research to understands what keywords your target audience is using when they search for your products or services in Google. By understanding ...Read more
