Recognition should be an integral element of any group, team, start-up, SME, or large corporation. Employee recognition is not just for special days like “global worker recognition day” (4 March). In Cyberclick we value people, in fact ‘admire’ is on... Read more
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For marketers, ROI is the Holy Grail, the metric of all metrics - it's what allows us to justify the value of our work and whether what we are doing works. Yet, despite its importance, there’s some confusion about what return on investment actually m... Read more
For many brands, Instagram marketing is an essential ingredient of their promotional strategy. The network’s popularity continues to grow year after year. According to the latest statistics, Instagram has more than 800 million active users per month,... Read more
Online advertisers are lifelong learners. We’re on a continuous learning curve and a constant cycle of testing, learning, and implementing. Adapting to change and extending our comfort zone is what ensures a competitive advantage in providing the bes... Read more
This article aims to highlight the early traction of slack. Slack joined the unicorn club just two years after their initial product launch. With roots as an internal corporate communication tool slack has blossomed into a cloud-based tool for teams ... Read more
Whether your looking to generate leads for your blog, your web, or other forms of online presence, content marketing is right up your ally. Read more
One of the biggest challenges of digital analytics and attribution marketing is correctly attributing sales. Omni channel is no longer just a buzzword, but an unavoidable reality: users maintain complex relationships with brands through multiple chan... Read more
Tags:
Online Marketing & Digital Marketing,
Digital Advertising,
Digital Marketing
By Jessica Bubenheim, on 29 November 2017
Blockchain Basics for Marketing & Advertising
In 2008 we were first presented with cryptocurrency Bitcoin. Over the years, what’s really gotten attention globally, is the unique technology behind it, Blockchain. The potential of Blockchain has become an important conversation topic in the tech c... Read more
Black Friday and Cyber Monday bring with them a wave of consumerism. For shoppers, it's an early christmas treat. The shopping craze days have grown as customers share their experiences on social media. For marketers, these days pose digital marketin... Read more
The term ‘Design thinking’ can be coined a clever marketing buzzword. The concept is not particularly new- but it’s certainly hot, and definitely great clickbait. Today I’d like demonstrate how the concept of ‘design thinking’ relates to marketing at... Read more
