Creating audiovisual content is one of the best ways to appeal to your audience, especially on social networks. One of the main advantages of using this type of content in a video marketing strategy is the speed at which information can reach a large... Read more
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While viral video marketing is made more easily achievable with social media, social media virality and video virality are not the same. By nature, videos allow brands to make long-form and interactive content that touches audiences in a meaningful w... Read more
Using live videos on social networks is gaining rapid popularity as a marketing tactic. Take a look at these figures: Read more
Live Streaming has become one of the most popular forms of entertainment in recent years. And eSports has emerged as its unexpected overachiever with gamers streaming their performances to audiences around the world. Esports competitions are even fil... Read more
While most information regarding keyword research focuses on Google, YouTube is in fact (behind Google) the web’s second most popular search engine, and YouTube SEO is absolutely essential for channel growth. In this post we’ll break down what YouTub... Read more
Did you know that your competitors are already using video in their content strategy? According to a recent study by HubSpot, 81% of brands are currently doing video marketing. Read more
If your brand has an online presence, video marketing will help you boost it. With the addition of new tools and techniques, video content is becoming easier to produce and is loved by users. Read more
![30+ Video Marketing Statistics [2020]](https://156214.fs1.hubspotusercontent-na1.net/hub/156214/hubfs/blog/30+%20Video%20Marketing%20Statistics.jpg?width=758&height=396&name=30+%20Video%20Marketing%20Statistics.jpg "30+ Video Marketing Statistics [2020]")
As one of 2020's top marketing trends, video marketing has gained a lot of momentum as a marketing tactic. And it's for good measure, when you consider that 99% of people who use video marketing say they’ll continue (Wyzowl, 2020). Read more
Today, the fundamental value of video marketing goes further than providing a specific solution to a specific problem. Today we see video marketing as a form of digital story telling of our visions and address wider problems that are understood by wi... Read more
Digital marketing strategies are dependent on the business model you follow. The first thing you need to do before you start implementing digital marketing campaigns is gain clarity in your customer segment. Whether you are targeting consumers or bus... Read more
