In any inbound marketing strategy, there must be forms since they are a very valuable source of information. Of course, there are different types of forms depending on the data you want to obtain from your visitors and the objectives you are looking ... Read more
Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.
Content marketing will be one of the areas that companies invest in the most in the next few years. However, as technology and consumer habits evolve, the way content is created will also have to change. Read more
For your marketing plan to be effective, you a strategic approach that outlines what type of content you are going to create and why. Read more
Including online surveys in your lead generation strategy allows you to accomplish two objectives at the same time: getting to know your audience's feedback and preferences and obtaining valuable customer data that can help you optimize your marketin... Read more
The call to action or CTA is an essential component of any inbound marketing strategy. It is what nudges a user to perform a certain action. It is in the form of a button or link with striking and compelling text that encourages the user to click on ... Read more
What is inbound marketing? It is a marketing method based on providing the right content at the right time for your users. The end goal is to increase sales and organically attract more people to your business. It's non-disruptive and doesn't interru... Read more
There are two distinct types of marketing: inbound marketing and outbound marketing. Read more
A few years ago, Google's SERP (Search Engine Results Page) was very simple: a handful of text ads on the top and on the right plus 10 organic results with their titles, descriptions, and links shown on the first page. Being in the first position gua... Read more
For marketers, keeping up with digital marketing trends is absolutely critical, and SEO is no exception. The landscape has changed dramatically over the last few years. New algorithms have emerged around artificial intelligence, voice search, and mor... Read more
The inbound marketing methodology is based on attracting users to your company in non-invasive ways, then converting them into leads and finally into customers. To do this, the first step is to make them discover your brand. But how can you generate ... Read more
