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Marketing Blog

Discover the latest trends and updates in digital marketing and sales on Cyberclick's Numerical Blog. Subscribe and stay up to date!

Tags: Digital Marketing By Laia Cardona, on 23 February 2023

What Is Lazy Loading and How Can It Optimize Your Web Performance?

If you have a website or an ecommerce site for your business, it most likely contains a lot of images, videos, and data. This large amount of information can slow down the loading of your website, harming not only the user experience, but also your S... Read more

Tags: Performance Marketing By Laia Cardona, on 22 February 2023

Retail Marketing: What It Is and How to Use It in Your Store?

There are many different types of marketing strategies that can generate more sales, but one of the most effective is retail marketing. This strategy groups together actions that aim to improve customer experiences in order to make the sale. Read more

Tags: Influencer Marketing By Laia Cardona, on 21 February 2023

Key Opinion Leader: Who Are They and What's Their Role in Marketing?

KOLs (Key Opinion Leader) are becoming increasingly important in marketing, and although they are often confused with influencers, there are a few differences between the two. In this article we’re explaining exactly what a KOL is and what role they ... Read more

Tags: Content Marketing By Estela Viñarás, on 16 February 2023

What Is Evergreen Content?

If you're searching for an effective marketing solution that helps build relationships with your customers, evergreen content marketing could be the answer. This strategy is increasingly popular among businesses today as it's based on creating conten... Read more

Tags: Online Marketing & Digital Marketing By Estela Viñarás, on 15 February 2023

Market Share: Definition and Tips to Increase It

Finding your company’s market share is one of the most effective ways to understand how strong its position is in the industry and how well your marketing efforts are working. Read more

Tags: SEO & SEM By Helena Alcoverro, on 14 February 2023

What Is Semantic Web and How Does It Impact SEO?

Search engines and their algorithms do not stop evolving, as do the expectations of users. Read more

Tags: Strategy By Anna Ribas, on 9 February 2023

SOSTAC: What It Is and How to Apply It in Marketing

The SOSTAC methodology, which stands for Situation, Objectives, Strategies, Tactics, Action and Control, refers to the stages of a project. It has become a very useful tool in digital marketing because of the information it provides when it comes to ... Read more

Tags: Online Marketing & Digital Marketing By Héctor Borrás, on 8 February 2023

Gaming Marketing Trends for 2023

The use of video games within advertising has been growing and has virtually become a type of marketing strategy. Brands realized that approaching consumers from a playful perspective works very well, so they started to invest in this. Read more

Tags: Online Marketing & Digital Marketing By Héctor Borrás, on 7 February 2023

App Store Optimization Guide

Positioning is important in the world of mobile applications, so any brand that has created one or more apps must carry out app marketing actions to ensure that theirs appear among the top results in app stores. This type of action is known as app st... Read more

Tags: Content Marketing By Shanon Roberts, on 2 February 2023

Microblogging: What It Is and How to Use It

In order to rank in search engines and to carry out inbound marketing actions, many brands have a blog with content that can be useful and interesting for their target audience. However, taking into account that more and more users prefer to get info... Read more