Marketing Blog

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Marketing Blog

Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.

Tags: Online Sales By Marina Avilés, on 13 February 2024

What Is an MRP System and How Does It Work?

MRP, which stands for material requirements planning, is a software that allows for the management of stocks based on the needs of the company and facilitates decision-making regarding the production and the distribution of products and services, as ... Read more

Tags: YouTube By Clàudia Martínez, on 9 February 2024

12 tips to Improve Your YouTube Content

In today's digital marketplace, a compelling YouTube presence is indispensable for brands aiming to captivate and engage their audience as part of their marketing strategy. With the sheer volume of content and competition, merely having a channel isn... Read more

Tags: Digital Marketing By Anna Ribas, on 8 February 2024

Understanding Product-Led Growth

Product-led growth (PLG) is a marketing and business strategy centered around making the product and its value the primary driver of the business. It emphasizes using the product itself as a source of revenue, focusing on customer acquisition, retent... Read more

Tags: Inbound Marketing By Diana Palau, on 7 February 2024

International Inbound Marketing Strategies to Expand Your Business

International inbound marketing is a methodology that involves attracting foreign users to purchase your products and services by generating valuable content tailored to their needs, tastes, and preferences. Read more

Tags: Digital Marketing By Pep Canals, on 6 February 2024

Understanding Multivariate Testing: Definition and Examples

Multivariate testing (or MVT) in marketing is a trial in which different versions of the same element are created by altering multiple variables to validate an initial hypothesis. The goal is to test an initial hypothesis and figure out which combina... Read more

Tags: Inbound Marketing By Helena Alcoverro, on 1 February 2024

Marketing Myopia: What It Is and How to Avoid It

Marketing myopia is a condition where marketing strategies excessively focus on promoting the brand's products or services, neglecting customer needs and prioritizing short-term gains over long-term benefits. Read more

Tags: Artificial intelligence By Pep Canals, on 31 January 2024

ChatGPT Extensions: How They Work and Which Are Best?

ChatGPT, the AI-driven chatbot specializing in dialogue, has emerged as a powerful marketing tool, particularly in content creation. It excels in tasks like article writing, translating content, and generating YouTube video scripts. To amplify its ca... Read more

Tags: SEO & SEM, Google By Pep Canals, on 30 January 2024

Top PPC and SEM Trends for 2024

Both PPC (pay per click) and SEM (search engine marketing) are commonly used in online advertising. PPC is especially effective for increasing web traffic and sales. If you're using these strategies for your brand, you're in the right place to discov... Read more

Tags: Content Marketing, Digital Marketing By Tanit de Pouplana, on 25 January 2024

The Top 8 Content Marketing Trends for 2024

The generation, publication, and distribution of content have proven to be highly effective for companies in consistently generating leads and increasing brand recognition. In the competitive market, especially in certain sectors, digital marketing s... Read more

Tags: Influencer Marketing By Laia Cardona, on 24 January 2024

10 Influencer Marketing Trends for 2024

Influencers have become one of those resources that are always a top digital marketing trend. However, and taking into account that most brands resort to them to gain visibility and credibility and generate sales, not everything works. For this very ... Read more