Sora is an AI tool developed by OpenAI, the same company behind ChatGPT, for creating videos from text. Read more
Discover the latest trends and updates in digital marketing and sales on Cyberclick's Numerical Blog. Subscribe and stay up to date!
The Delphi Technique is a method used to gather and synthesize expert opinions on a chosen topic. It can help a team find common ground to reach decisions and problem-solve collectively. The technique has been applied to a variety of fields, includin... Read more
Cluster analysis is a method used in statistical data analysis to group a set of objects in a way that objects in the same cluster are more similar to each other than to those in other clusters. In marketing, this translates to identifying distinct g... Read more
Earned media refers to the publicity a company or brand receives through organic means, rather than paid advertising or owned media (like your website or social media channels). It includes any content created and shared by others about your brand - ... Read more
Data cleansing, also known as data scrubbing or data purification, is the process of identifying and correcting or removing inaccurate, incomplete, or irrelevant data from a dataset. This process is essential for ensuring the quality and reliability ... Read more
A loyalty card is a physical or virtual tool used by many companies to offer a series of benefits to customers when they purchase a product or service. It can also be important for digital marketing. The goal of this type of card is to foster custome... Read more
Marketing has become essential for any company looking to improve the commercialization of its products or services. However, this field is highly dynamic, evolving as the market and consumer interactions with brands change. To create effective marke... Read more
A digital product is one that operates entirely on a digital device and is distributed over the network, meaning its inventory cannot run out and it can be bought and sold indefinitely. Read more
Although there's no set date, YouTube seems poised to release one of the most requested features by YouTubers: Test&Compare. This tool was unveiled in 2023 and has been tested with selected creators. Read more
If you do content marketing for your brand, you surely don't need me to explain that it's a significant investment of time and effort. But creating content from scratch isn't the only option to provide value to your audience. Have you heard of conten... Read more
