Marketing Blog

Marketing Blog

Numerical blog: the latest insights to digital marketing and online advertising.

Tags: Online Marketing & Digital Marketing By Chantal India, on 14 Sep 2021

What Is Amazon Live?

Live-streamed shopping events, such as those broadcast through Amazon Live, are becoming an increasingly popular marketing tool for ecommerce brands around the world. The events, which are a blend of digital shopping and entertainment, offer consumer...Read more

Tags: Performance Marketing By Laia Cardona, on 13 Sep 2021

The Ultimate Guide to Performance Marketing

In this article, we are going to explain exactly what performance marketing is, and its advantages and disadvantages for agencies and advertisers. This will help you evaluate whether this is the right strategy for you and your brand.Read more

Tags: Online Marketing & Digital Marketing By Laia Cardona, on 13 Sep 2021

Video Marketing on Social Media: Trends and Benefits

Did you know that your competitors are already using video in their content strategies? According a recent study from Wyzowl, 86% of brands already use video in their marketing strategies.Read more

Tags: Content Marketing By Laia Cardona, on 13 Sep 2021

Digital Asset Management: Benefits and Tools

Have you ever thought about how you manage your digital assets? As you implement your marketing plan, you accumulate more and more pieces of data, content in different formats, licenses, accounts on different platforms, etc. This can become chaotic a...Read more

Tags: Strategy By Shanon Roberts, on 10 Sep 2021

RevOps: What Is It?

RevOps, short for Revenue Operations, is quickly gaining traction among companies seeking to amplify their earning potential while streamlining their internal operations. Still, there seems to be quite a bit of uncertainty about what RevOps is and ho...Read more

Tags: Digital Advertising By Chantal India, on 09 Sep 2021

Native Advertising: 5 Best Practices to Apply to Your Campaign

Native advertising is a very effective way to draw attention to your brand. But as with any marketing technique, it is essential to follow the best practices that help you achieve the desired result. Let's take a look at what they are!Read more

Tags: Strategy By Ester Solsona, on 08 Sep 2021

Brand Strategy: What It Is and Why It’s Important

The brand you design as part of your overall marketing plan has the power to make or break your business. It is the public face of your business, and the identity you create has a direct impact on your reputation. Without a clear and unified brand st...Read more

Tags: Inbound Marketing By Helena Alcoverro, on 07 Sep 2021

Content Creation: Ideas and Tools to Get You Started

Content creation is a vital component of any marketing strategy. The right content creation strategy can help you attract and engage your audience, increase your views and shares, and boost customer retention. Read more

Tags: Online Marketing & Digital Marketing By Pep Canals, on 06 Sep 2021

Google Discover: What It Is and How to Increase Your Traffic

If you want your website to be visible on Google, you should know that there are a lot of factors beyond the search results pages and SEM. Today we are going to talk about an option that you may have overlooked until now: Google Discover. Google Disc...Read more

Tags: Online Marketing & Digital Marketing By Enric Llonch, on 03 Sep 2021

Twitch Marketing: How to Develop Your Strategy

Twitch is becoming a major platform for digital marketing. As in the case of TikTok, this streaming network experienced a huge boost during the coronavirus pandemic, as the number of active channels grew by over 200% in just 4 months as about 4 milli...Read more