A Consent Management Platform (CMP) is a technology used by website owners and digital marketers to handle the collection, storage, and management of user consent for data processing and tracking. CMPs are designed to ensure websites are compliant wi... Read more
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An API key is a piece of code used by programs calling an API to identify the program, developer, or project making the request. They essentially serve to track access to an API and control how it is being used. In the digital age, and particularly i... Read more
A theme in HubSpot is a set of templates with its own style and elements that can be used as a foundation for building a website. Thanks to themes, there's no need to start designing a website from scratch, which is especially useful for those who do... Read more
The main difference between growth marketing and more traditional marketing is that while the latter focuses more on the top of the marketing funnel (customer attraction), growth marketing focuses on the entire funnel, from the attraction phase to cu... Read more
YouTube Create is a mobile video editing application with basic and user-friendly functionalities. Developed by YouTube, this app allows users to edit both long and short videos. The best part? It's completely free and ad-free. Read more
The term "feedback" is widely used in business and is frequently solicited and provided to both customers and employees. It's among the most valuable resources for enhancing performance, quality of work, and fostering overall satisfaction within a co... Read more
TikTok Ads Manager is the advertising platform of the social network TikTok, where brands and independent profiles can create and publish their paid ads and access data on their performance. Read more
Shopify Partners is a completely free program for businesses, startups, freelancers, and entrepreneurs who use the Shopify platform and want to generate extra income by contributing their knowledge and skills to the tool or by recommending Shopify to... Read more
Microsoft Copilot is a conversational chat assistant developed by Microsoft using Artificial Intelligence. Similar to ChatGPT, it can be used to have conversations with users. Read more
The Helpful Content Update is a Google update designed to identify when a webpage's content is useful and when it is not. This allows the search engine to enhance user experience during a query, as the system can now ensure that the content appearing... Read more
