Numerical blog: the latest insights to digital marketing and online advertising.
If you want to improve your conversions in 2017, prepare to become best friends with A/B testing. By being systematic when testing different variables in your campaigns, you will increasingly optimize your results and, in turn, improve your conversio...Read more
If you are a marketer who is up to date with the digital marketing world, I am sure email marketing is already in your plans for 2017. Sending regular emails to your followers, fans and leads can be a great help in achieving your marketing goals this...Read more
If I had to choose any one thing that makes working in the digital marketing world so incredibly fascinating, it would be the constant appearance of new methods and tools making us need to be in a constant state of learning and reinvention, an contin...Read more
If you work in digital marketing, you have surely heard the news: email marketing is back. The latest studies show us that this marketing tool is more alive and efficient than ever, thanks to the reign of the smartphone.Read more
Email marketing may be one of the most relied on online marketing techniques there is, but instead of being overused and saturated, it is far from it: it continues to play a very important role in company strategies, and marketers dedicate large budg...Read more
The digital marketing world is in constant evolution. As more and more technologies and opportunities arise, it is very easy to fal into the temptation of following the latest trend and leaving somewhat “older” tools behind… but in the case of email ...Read more
Although the death of email marketing has been long predicted, this classic marketing technique shows no sign of fading away. Email remains a cornerstone of successful marketing in organizations of all sizes, from small businesses to multi-national c...Read more
Have you noticed? Email marketing is not some outdated technique. Although nowadays we have a whole bunch of new tools in digital marketing, this one does not only continue showing great results, but also, thanks to smartphones, has gone through a co...Read more
The digital marketing era is rising and businesses are in the midst of the most competitive state of consumerism. Businesses and brands are battling each other for consumer loyalty, and with the increase in technology and easily accessible informatio...Read more
Are you using email marketing to promote your brand? Sometimes we do not give this tool the importance it deserves when the truth is that if well implemented, your email marketing program can be a real "secret weapon" to win over your audience. Here ...Read more
