Have you ever copied a link and sent it to a friend through a private message on WhatsApp, Slack, or Instagram DMs? If so, you've participated in what's known as dark social. Unlike traffic from public platforms like Facebook, dark social traffic doe... Read more
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Google's latest AI image editing tool, Nano Banana, is making waves in the creative world. Officially known as Gemini 2.5 Flash Image, this innovative model offers ultra-fast and realistic image generation and editing capabilities. Nano Banana is des... Read more
Video content is no longer optional, it’s essential. Whether you're running ad campaigns, building brand awareness, or creating social-first content, video consistently outperforms other formats in terms of engagement and reach. But let’s face it: cr... Read more
K-Pop Demon Hunters has quickly become Netflix’s most-watched animated film ever, with fans all over the world hooked on Rumi, Mira, and Zoey, the three singers who come together to form the Huntrix. K-Pop Demon Hunters ended up becoming so popular t... Read more
Merlin AI is the AI Chrome extension that you need. It transforms your online activities into a smart workspace and offers web and mobile versions. It also allows you to access the top AI models like GPT-4, Claude, Gemini, Mistral, and others—all wit... Read more
Creating scroll-stopping video content is something every brand wants to achieve. But if you’re constantly pressed for time, juggling multiple platforms, and struggling to keep up with trends, you’re not alone. Read more
Reddit may not be the first platform that comes to mind when planning a paid media strategy, but that might be your biggest missed opportunity. While marketers often flock to Meta, Google, or TikTok, Reddit Ads remain one of the most underrated tools... Read more
Imagine scrolling through your social media feed and instantly recognizing a brand just by its color scheme or the way its message sounds, before even seeing its logo. This is the power of brand consistency, an important factor in today’s cluttered d... Read more
When The Summer I Turned Pretty returned for its third season, Amazon Prime Video wasn’t the only one celebrating. The show pulled in 25 million global viewers in its first week, making it the series’ biggest premiere yet. For marketers, that kind of... Read more
In the current digital landscape, content is currency, and marketers are under constant pressure to produce more, faster, and at scale. Enter AI-powered tools like ChatGPT, Midjourney, and Runway, etc., which are transforming how agencies brainstorm,... Read more
