Direct marketing is a form of marketing that focuses on communicating directly with customers or clients to promote products or services. The method of communication by the advertiser or marketer can come in many formats, like email, social ads, or e... Read more
Laia Cardona
Responsable de la estrategia de inbound marketing en Cyberclick. Gestión del CRM con Hubspot, de la base de datos y creación de la estrategia global de contenidos, workflows y lead nurturing. Experiencia en marketing digital, comunicación digital y periodismo en medios de comunicación.
Responsible for the inbound marketing strategy at Cyberclick. Experience in digital marketing, digital communication, media journalism, CRM management with Hubspot, creation of global content strategy, workflows and lead nurturing.
Author articles
Crawl Depth is an important metric within SEO, as it refers to the level of depth which the bots of search engines like Google must reach to find a web page. Knowing how to optimize this is fundamental to improving your positioning. Read more
In this article we’ll help you understand what a 401 error is, why it occurs, and how you can solve it so that neither you nor your users will encounter it again. Read more
If you have a website or an ecommerce site for your business, it most likely contains a lot of images, videos, and data. This large amount of information can slow down the loading of your website, harming not only the user experience, but also your S... Read more
There are many different types of marketing strategies that can generate more sales, but one of the most effective is retail marketing. This strategy groups together actions that aim to improve customer experiences in order to make the sale. Read more
KOLs (Key Opinion Leader) are becoming increasingly important in marketing, and although they are often confused with influencers, there are a few differences between the two. In this article we’re explaining exactly what a KOL is and what role they ... Read more
In November 2022, ChatGPT came to light, revolutionizing the world of Artificial Intelligence. Some say that this technology could even take Google's place as a search engine. But what exactly is it? In this article we tell you all about this system ... Read more
Staying up to date on the latest digital marketing trends is key if you work in social media. If you don't want to be left behind with your social media strategy, here are some social media trends that you can start implementing now to see results as... Read more
13 CRM Trends for Your 2023 Marketing Strategy
We’re sharing different digital marketing trends for 2023 on our blog, and in this article we want to take a look at an often overlooked area: CRMs. Read more
If we talk about digital marketing trends, we have to talk about SEO. Being at the top of the page when users search for information related to your brand is essential, but the keys to achieve this evolve year after year. Read more