A key to our costumers’ heart would be the key to a golden chest of long term profits. In marketing terms, this key that we all long for is customer loyalty. After all, winning customer loyalty is essential to a winning CRM strategy. Read more
Laia Cardona
Responsable de la estrategia de inbound marketing en Cyberclick. Gestión del CRM con Hubspot, de la base de datos y creación de la estrategia global de contenidos, workflows y lead nurturing. Experiencia en marketing digital, comunicación digital y periodismo en medios de comunicación.
Responsible for the inbound marketing strategy at Cyberclick. Experience in digital marketing, digital communication, media journalism, CRM management with Hubspot, creation of global content strategy, workflows and lead nurturing.
Author articles
By now, you’ve surely heard at some point the phrase “Content is King”. Far from going out of fashion, content marketing continues to be as important as ever for marketers. In fact, according to a study by DemandMetric, 78% of CMOs believe that custo... Read more
Email marketing may be one of the most relied on online marketing techniques there is, but instead of being overused and saturated, it is far from it: it continues to play a very important role in company strategies, and marketers dedicate large budg... Read more
Snapchat is here and here to stay. More and more marketers are launching advertising strategies for Snapchat. If your brand is primarily targeted at a young audience, you most likely have quite a lot to gain by joining them, but this app is so differ... Read more
Would you like to know what marketing animal you are? The life of a marketer has much in common to life in the wild. In the jungle of digital environments, always full of danger and doubts, only the most resourceful can collect the fruits of KPI and ... Read more
There is absolutely no doubt that Instagram has been gaining impressive ground over the last few years. Its significant growth has attracted no less than 500 million monthly active users (placing it ahead of social networks such as Twitter, Vine, Pin... Read more
You won't even believe what I’m about to tell you about the word of mouth technique! Imagine you live in a small village, decades of even centuries before the arrival of the Internet. It is the summer holiday season, and the Grand Circus has arrived ... Read more
Last week here at Cyberclick we celebrated our Winter Retreat. For two days we retreated from the temptations of the modern world and went out to the country to let our creative sides out and unite our team. Moving our office to a rural house helped ... Read more
9 Ways To Make Customers Feel Safe Purchasing Online
A few years ago, many people were still reluctant to buy online, arguing that they were afraid to use their credit card online. But according to the results of the Study of Online Confidence, it seems that fear is a thing of the past: 96% of Spaniard... Read more
There are 7 deadly sins and worst one in Twitter is greed. To aspire the power is a temptation hard to resist and we all know that a great influencer is someone who has overcome the barrier of the five figures among his followers. There are very temp... Read more