Marketing Blog

Marketing Blog

Numerical blog: the latest insights to digital marketing and online advertising.

Posts by David Tomas

CEO y cofundador de Cyberclick. Cuenta con más de 20 años de experiencia en el mundo online. Es ingeniero y cursó un programa de Entrepreneurship en MIT, Massachusetts Institute of Technology. En 2012 fue nombrado uno de los 20 emprendedores más influyentes en España, menores de 40 años, según la Global Entrepreneurship Week 2012 e IESE. Autor de "La empresa más feliz del mundo" y "Diario de un Millennial". ______________________________________________________________________ CEO and co-founder of Cyberclick. David Tomas has more than 20 years of experience in the online world. He is an engineer and completed an Entrepreneurship program at MIT, Massachusetts Institute of Technology. In 2012 he was named one of the 20 most influential entrepreneurs in Spain, under the age of 40, according to Global Entrepreneurship Week 2012 and IESE. Author of "The Happiest Company in the World" and "Diary of a Millennial".

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Tags: Digital Marketing By David Tomas, on 11 May 2021

10 Neuromarketing Examples and Studies

Neuromarketing is a growing field with a lot of interesting potential. We can see this from all of the new studies that have come out recently.Read more

Tags: Social Media & Social Ads By David Tomas, on 23 Apr 2021

What Are Social Media Ads? Examples & Types of Social Media Advertising

Social media ads are one of the quickest and most effective ways to connect with your target audience. These ads provide plenty of profitable opportunities and are a great way to boost your digital marketing campaigns. These small but mighty ads util...Read more

Tags: Happiest Company By David Tomas, on 20 Apr 2021

Mental Health in the Workplace

Mental health in the workplace is becoming one of the most important topics in today’s business world. There are various reasons for this but many are realted to the fallout of the ongoing COVID-19 pandemic. We’re living with a lot of uncertainty and...Read more

Tags: Content Marketing By David Tomas, on 07 Apr 2021

How to Start a Podcast for Your Business

Podcasting has exploded in recent years and is one of the most versatile content types available. While podcasts are incredibly popular, the marketplace is still full of opportunities when compared to say, blogging: there are over 600 million blogs a...Read more

Tags: SEO & SEM By David Tomas, on 02 Apr 2021

The Top 25 Tools for the Best Competitor Analysis

In marketing, as in life, it is important to know not only yourself but also those around you. That's why no strategy is complete without a thorough analysis of the competition.Read more

Tags: Online Marketing & Digital Marketing By David Tomas, on 10 Mar 2021

What is Growth Marketing?

Growth marketing is all about expanding your reach and increasing profits. While it may be comfortable to repeat marketing efforts and enjoy continuous yet similar results, businesses need growth to stay competitive. But what exactly is growth market...Read more

Tags: Inbound Marketing By David Tomas, on 02 Mar 2021

Lead Tracking: How to Get It Right and Drive Sales

Generating leads is a crucial step in any inbound marketing strategy. It’s only the beginning, however, in nurturing leads into paying customers. And that process requires tracking and guiding your leads each step of the way. Read more

Tags: SEO & SEM By David Tomas, on 24 Feb 2021

Ecommerce SEO: How to Increase Traffic to your Online Store

Improving SEO is one of the most important marketing strategies for ecommerce businesses. Showing up on Search Engine Results Pages (SERPS) is a surefire way to generate organic traffic and as a result, increase sales. Understanding how ecommerce SEO...Read more

Tags: Digital Marketing By David Tomas, on 22 Jan 2021

What is Neuromarketing?

When it comes down to it, marketing is all about the psychology of decision making. Marketers look to encourage and convince potential buyers that what they offer is their best possible option. Advertisers have always wanted to understand and predict...Read more

Tags: Digital Marketing By David Tomas, on 10 Nov 2020

Black Friday and Cyber Monday 2020: Marketing Ideas During a Pandemic

The 2020 holiday shopping season is right around the corner. And the months of November and December have represented 19% of yearly spending for the past five years running. Despite COVID-19 and all its complications, shoppers are still poised to mak...Read more