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David Tomas

CEO y cofundador de Cyberclick. Cuenta con más de 20 años de experiencia en el mundo online. Es ingeniero y cursó un programa de Entrepreneurship en MIT, Massachusetts Institute of Technology. En 2012 fue nombrado uno de los 20 emprendedores más influyentes en España, menores de 40 años, según la Global Entrepreneurship Week 2012 e IESE. Autor de "La empresa más feliz del mundo" y "Diario de un Millennial".

CEO and co-founder of Cyberclick. David Tomas has more than 20 years of experience in the online world. He is an engineer and completed an Entrepreneurship program at MIT, Massachusetts Institute of Technology. In 2012 he was named one of the 20 most influential entrepreneurs in Spain, under the age of 40, according to Global Entrepreneurship Week 2012 and IESE. Author of "The Happiest Company in the World" and "Diary of a Millennial".

Author articles

Tags: Cyberclick By David Tomas, on 20 November 2023

Motivation in Marketing: Inspire Yourself and Your Audience

Is success and enjoyment at work important to you? What motivates you to perform at your best? Money, recognition, or perhaps flexible working hours? Do you find meaning in your job? It might be worth thinking about these questions in relation to mot... Read more

Tags: Digital Marketing By David Tomas, on 10 November 2023

10 Steps To Creating Your Online Marketing Plan

Digital marketing tools are easily accessible and in many cases, even free of charge. However, before launching your brand online, you will need a “map” to help you know where you want to go to, how you will get there, and how to correct your path if... Read more

Tags: Online Sales By David Tomas, on 3 November 2023

Get Keep Grow: How to Apply The Get Keep Grow Funnel

80% of new leads never translate into sales. But, companies that excel at lead nurturing generate 50% more SQLs (sales qualified leads) at a 33% lower cost. To get, keep, and grow customers it takes a holistic analysis of your product-market fit, cus... Read more

Tags: Digital Marketing By David Tomas, on 19 October 2023

SaaS Marketing: What It Is and How to Sell Software as a Service Effectively

Are you running a SaaS company and looking to boost your results? Or perhaps you're considering starting one and want to start things off on the right foot? In this article, we'll provide you with all the essential information to get started. Plus, w... Read more

Tags: Online Marketing & Digital Marketing By David Tomas, on 29 September 2023

10 Tips to Increase Your Conversion Rate in Digital Marketing

The conversion rate refers to the percentage of people who have visited your website and completed an action you consider a conversion, and is pretty much the Holy Grail of digital marketing. The act of increasing this conversion rate is often called... Read more

Tags: Digital Marketing By David Tomas, on 21 August 2023

10 Neuromarketing Examples and Studies

Neuromarketing can give marketers important insights, like how ads influence a person's decision process, how pricing affects a consumer's willingness to make a purchase, or the factors that impact consumer behavior. Neuromarketing examples are all a... Read more

Tags: Strategy By David Tomas, on 18 August 2023

6 Examples of Lead Scoring Models

Lead scoring is not a one-size-fits-all system. Each company has its own uniquely designed scoring strategy that fits its particular objectives and targets. Even with the inherently individual nature of predictive lead scoring, it is beneficial to ha... Read more

Tags: Online Sales By David Tomas, on 17 August 2023

8 Strategies to Attract and Keep Customers

Attracting customers and then building long-term relationships with them is one of the best ways to maintain your company's success for many years. To achieve this, customer service is absolutely essential. Read more

Tags: Online Marketing & Digital Marketing By David Tomas, on 17 August 2023

What Are the Benefits of Marketing?

Marketing is fundamental to growing a brand. It communicates the reasons why consumers should choose your brand, including the advantages, price, and unique features of your product or service. Marketing also helps maintain relationships with custome... Read more

Tags: Online Marketing & Digital Marketing By David Tomas, on 1 August 2023

Consumer Needs: Types and How to Define Them

Consumer needs are the driving force behind every purchase decision. When a person has a need, they are looking for a product or service that will satisfy that need. Keeping up with consumer needs is critical for any company that wants to be successf... Read more