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Héctor Borrás

Key Account Manager Engineer en Cyberclick. Experto en desarrollo de aplicaciones web e integraciones entre sistemas con más de 10 años de experiencia. Cuenta con una licenciatura en Matemáticas, Ciclo Formativo de Grado Superior en Desarrollo de Aplicaciones Informáticas y Ciclo Formativo de Grado Superior en Desarrollo de Aplicaciones Multiplataforma.

Key Account Manager Engineer at Cyberclick. Expert in web application development and system integrations with over 10 years of experience. He holds a degree in Mathematics, a Higher Degree in Computer Application Development, and a Higher Degree in Multiplatform Application Development.

Author articles

Tags: Artificial intelligence By Héctor Borrás, on 25 July 2024

Edge AI Explained: Key Benefits and Practical Examples

Edge AI is a combination of Edge Computing, an IT architecture, and artificial intelligence that processes data directly on the device or nearby local servers, eliminating the need to connect to the cloud for processing and receiving responses. In ot... Read more

Tags: Artificial intelligence, Machine learning By Héctor Borrás, on 25 July 2024

Claude 3: What It Is and How to Use It for Marketing

Claude 3 is the latest version of the Artificial Intelligence model called Claude, which was unveiled to the public in March 2024. It was developed by the company Anthropic and, although it is unknown to much of the public, it has become the most pow... Read more

Tags: Artificial intelligence, Machine learning By Héctor Borrás, on 24 July 2024

ChatGPT 4: Features and Differences vs. ChatGPT 3.5

ChatGPT 4 is the latest version of the Artificial Intelligence from OpenAI. It is now available in the Plus and Team packages of ChatGPT, as well as in a limited form in the free plan, which you can access by registering here. Read more

Tags: Digital Marketing By Héctor Borrás, on 12 June 2024

What Is an API Key and How Do You Use It?

An API key is a piece of code used by programs calling an API to identify the program, developer, or project making the request. They essentially serve to track access to an API and control how it is being used. In the digital age, and particularly i... Read more

Tags: Google By Héctor Borrás, on 4 April 2024

Google's Looker Studio: What It Is and How to Use It

Google's Looker Studio, formerly known as Google Data Studio, is a very useful tool that converts data into intuitive and efficient reports that are displayed in ways that are very visual and easy to understand. Looker Studio can be especially helpfu... Read more

Tags: Artificial intelligence By Héctor Borrás, on 28 December 2023

IT and Development Trends for 2024

Development and IT trends evolve annually, making it crucial for both companies and developers to stay updated on the latest developments. This ensures better decision-making and meeting customer demands effectively. At Cyberclick, we aim to simplify... Read more

Tags: Social Media & Social Ads By Héctor Borrás, on 13 November 2023

Social Gaming Marketing: What It Is, Benefits, and Examples of Platforms

Digital marketing offers endless possibilities when it comes to attracting attention for your brand. Did you know that social gaming marketing is one of them? Social games are very popular platforms that offer a lot of possibilities for users to inte... Read more

Tags: Data Science By Héctor Borrás, on 25 September 2023

Dimensionality Reduction: A Powerful Tool for Marketing Analytics

In the world of data-driven marketing, businesses strive to connect with potential customers and maximize their return on investment (ROI). In this complex landscape of growing data science, dimensionality reduction is a powerful tool to help busines... Read more

Tags: SEO & SEM By Héctor Borrás, on 31 August 2023

Google Marketing Live: The Power of AI in Your Ad Campaigns

At Google's annual event, Google Marketing Live (GML), it was clear that AI would be the most important topic. Artificial intelligence now permeates multiple aspects of our lives and may soon be an indispensable aid to facilitate the work of marketer... Read more

Tags: SEO & SEM By Héctor Borrás, on 29 August 2023

Project Magi From Google: A Worthy Contender to ChatGPT

Google’s response to ChatGPT, the artificial intelligence-powered chatbot by OpenAI, comes from Project Magi, an ambitious search engine with advanced AI capabilities. But what exactly is Project Magi, and how does it compare to the popular ChatGPT? Read more