Netflix has become one of the largest sources of entertainment for consumers today and although this platform doesn't currently offer advertising slots, it is expected to experiment with adding a lower-priced, ads-supported plan option to its offerin... Read more
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Content marketing is one of the most used resources in the field of digital marketing. However, because there are countless brands creating content, this has led to a high level of saturation and most of them go unnoticed. How can you gain (or regain... Read more
In digital marketing it is essential to be able to measure the results of your actions through metrics such as traffic, events, or conversions. Read more
Google is continuously making updates to their algorithm and within a given year there are literally hundreds of changes made. Algorithm changes which influence ranking, however, are less frequent. In May 2021, Google is set to roll out its new ‘Core... Read more