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Revlon Professional Boosts Organic Visibility in the UK
An SEO-optimized content strategy helped exponentially increase traffic to the professional blog, improve visibility on Google, and attract new qualified audiences in the hairdressing sector.
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Challenge and Results
Revlon Professional is a global haircare brand with over 80 years of experience and a presence in more than 120 countries. Its portfolio includes dyes, treatments, and styling products designed for both professional salons and end consumers.
To grow organic visibility, we launched an SEO content strategy for the brand's UK blog. Through a mix of branded and unbranded articles, continuous optimization, and a monthly content calendar, we positioned the site as a go-to blog for hairdressing professionals.
1
Improve Organic Ranking on Google
2
Close the Gap with Competitors
3
Maintain Consistent Content Over Time
+66%
Organic Growth
Top 10
Average Position
+
Industry Authority
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