Marketing Blog

Marketing Blog

Cyberclick's Marketing Blog offers the latest insights into digital marketing and online advertising, with an eye on numerical data, insider knowledge, and emerging trends.

Tags: Twitter By Alba Fraile, on 28 April 2016

10 ways CMOs can use Twitter to reach their Marketing Objectives

Chief Marketing Officers are often asked to achieve a large amount of different marketing objectives simultaneously such as customer retention, increase brand awareness, improve customer satisfaction and profitability among others. Very often social ...Read more

Tags: Twitter By Kelly Rogan, on 26 April 2016

How to increase sales by 29% with Twitter Ads

 Social networks are used to build a community, but can it really be used to increase sales too? According to a study by Datalogix that was sponsored by Twitter, followers who are exposed to promoted tweets will purchase a whopping 29% more in store....Read more

Tags: Twitter, Cyberclick, Online Marketing & Digital Marketing, Redes Sociales & Social Ads, App Marketing & Publicidad Móvil, Happiest Company By Cyberclick, on 22 April 2016

Happy World Book Day from Cyberclick: Have 6 digital marketing eBooks as our gift to you! 

Tomorrow, the 23rd of April, is the World Book Day. The whole team here at Cyberclick would like to wish you a fantastic day in advance. Walk through book parades and visit the different literary activities offered by your city. But don’t forget! Not...Read more

Tags: Twitter By Kelly Rogan, on 21 April 2016

How to optimize your Twitter Ads with the quality score

Twitter Ads are an increasingly popular way for businesses to increase brand awareness, application installs, website visits among other objectives that ultimately increase sales and company success. According to a study by Twitter and Datalogix, peo...Read more

Tags: Twitter By David Tomas, on 20 April 2016

Break through the borders of Twitter with Twitter Audience Platform (TAP)

Today I’d like to share some great news for advertisers on Twitter: the launch of Twitter Audience Platform (TAP), a tool that takes Twitter’s advertising capabilities to another level with ads in mobile apps. This novelty is already available for ad...Read more

Tags: Twitter By Chantal India, on 19 April 2016

Twitter Etiquette: Tweeting like a native

We have said it before, and we will say it again: Twitter is an extremely powerful and invaluable tool when it comes to marketing in our day and age, and is a world your company should be present in. But that is exactly what it is: an entire world. L...Read more

Tags: Twitter By David Tomas, on 12 April 2016

6 benefits of promoting your company on Twitter

Do you use Twitter to promote your brand? This social network is an extremely useful and necessary advertising tool to unite with your other marketing and communication strategies. Be sure not to dismiss its potential in any way, as there are 320 mil...Read more

Tags: Twitter By Héctor Borrás, on 11 April 2016

10 recommendations for your brand’s Twitter profile not to lose followers

Attracting users to your social networks is not easy (careful with quick fixes!), but the true challenge lies in getting them to stick around. On Twitter it becomes even more challenging – if anything describes Twitter, its speed. Messages are read i...Read more

Tags: Twitter By Laia Cardona, on 7 April 2016

Get to know Twitter's latest trends to help brands communicate with their consumers

Twitter has had a very busy few months. Since its cofounder Jack Dorsey was appointed executive director this past October, the social network has been trying out new ideas non-stop. All of these changes might seem more or less correct, but what is f...Read more

Tags: Twitter By Laia Cardona, on 23 March 2016

10 years of Twitter, 10 great events!

Over 62% of users confirm Twitter to be the quickest source of information. It is an excellent social network to know exactly what is happening when it is happening anywhere in the world, in your country or even in your town or village. Furthermore, ...Read more

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